How to tailor your messaging to the people who matter most
When it comes to your team, providing clear direction on how to communicate and who to reach out to is crucial to driving business forward now. Here's how to strengthen interactions with these four main contact groups
by Kathleen Black May 14
How to lead your team through recovery
As the embers of the fires of crisis continue to glow, the best leaders are already in the process of rebuilding to be bigger and better to weather the storms of tomorrow
by Chris Pollinger May 14
Keeping It Real: Preparing for a post-COVID-19 market
Opinion
Fear might be trying to grab the wheel, but if you let service and optimism drive, you’ll get there
by Peter Lorimer May 14
Lead quality, website management stand out on Propertybase Go
The Boston Logic-owned real estate operating system is working on an improved transaction management system while its lead scoring, listings and web content tools excel
by Craig C. Rowe May 13
3 showing ideas for today (open houses need not apply)
LA-based The Agency is using these three initiatives to show homes in today's environment — and they're all a major departure from ordinary showing
by James Harris AND David Parnes May 7
Are your business cards bad? 8 design mistakes to avoid
Opinion
Sticking to the basics and communicating a simple, straightforward message can never be wrong
by Alison Wisnom May 7
How to lead your team with confidence through change
Opinion
Whenever there's a bump in the road, teams members look up to their leaders for assurance. Provide support by being the calm voice of reason, taking initiative and aligning your plans with your desired outcome
by Kathleen Black May 7
What buyers are up against in today's world
Opinion
Entering the homebuying space has certainly opened my eyes, maybe my experiences can help you be a better agent
by Jay Thompson May 6
W+R Studios announces new virtual product Cloud CMA Live
A new version of the popular CMA creation tool integrates with video conference platforms for coronavirus-compliant listing presentations. There's also live markup and built-in objection handling
by Craig C. Rowe May 5
Want to propel your brokerage forward? Follow these 6 steps
Opinion
At this point, brokerages should be planning to re-enter the market when COVID-19 restrictions lift. Here's how one brokerage is rolling up its sleeves and building momentum
by Teresa Mack May 5
IXACT Contact’s full-service updates make building relationships a breeze
The CRM has been an industry staple for years. It's now faster to get up and running, and social-savvy agents can automate popular content sharing
by Craig C. Rowe May 4
9 tips for navigating your business in a changing economy
How do agents effectively operate their businesses moving into this summer and fall? The answer is simple: Know your value
by John Giffen May 3
Stop already! 12 things agents shouldn’t be doing right now
Opinion
This unique moment is a time to rise up and be better, so start by doing better
by Nicole Solari May 2
Real estate as a sport: 4 lessons we can learn from athletes
Just like in sports, working in real estate requires constant practice and collaboration, especially in times of hardship. So, here's a thing or two agents can learn from professional athletes
by Geoff Bray May 1
4 tech tools agents need now
Opinion
Missed this fun, fast Inman Town Hall session about what tech is hot and effective now? Here's a quick recap of the tools
by Craig C. Rowe Apr 30
5 ways your team can set itself up for post-pandemic success
Consider this time at home the perfect opportunity to audit your business and set positive plans in motion for the future
by Mauricio Umansky Apr 30