With affordability continuing to challenge first-time buyers, agents can stand out by helping clients think creatively about what’s possible, ERA's Alex Vidal writes
Learn how Olympic athlete and luxury real estate advisor Jill Henneberg leverages preparation, adaptability and the ability to perform decisively under pressure
Opinion
Making the decision to change your brokerage model can be tedious, writes broker Sean McConnell. It's not just about splits and logos; it's about future-proofing your business
If you want social media to produce real business, Josh Ries writes, stop treating it like a lead vending machine. Make content for your sphere — that's where the easiest conversions live
At Inman Connect New York, American Real Estate Association co-founder Jason Haber spoke about real estate's reputation and why there's room for 2 national real estate trade groups
The Super Bowl LX-adjacent game will prompt Redfin app users with 6 clues starting around 8 p.m. ET on Sunday to locate and win a $1M home featured in a Rocket and Redfin commercial
At Inman Connect New York, tech leaders and agents warn that agents must evolve with consumer behavior — or risk irrelevance
Industry Chief Marketing Officers David Marine, Wendy Forsythe and Sandra Howard share how to thoughtfully and authentically use technology
Through the partnership, Prosperity will make Foyer's homebuyer savings tools, including guided savings plans and education, available as a resource for prospective first-time homebuyers
During his latest Inman Connect New York appearance, SERHANT. founder and CEO Ryan Serhant discussed AI, generational real estate trends and why his brokerage is Compass's biggest threat
During an appearance at Inman Connect New York, NAR CEO called for keeping the organization at the center of the industry while not competing with brokerages and members
A strong team doesn’t just help new agents close deals, coach Verl Workman writes. It teaches them how to build a real business with real structure behind it
Are you building a business or simply participating in one? Lori Muller shares why going all-in on your real estate business changes everything
Bess Freedman said Wednesday at Inman Connect New York that 'we want to continue to do things the right way, even if you're not making as much money'
Opinion
American attitudes around home affordability will determine whether Congress treats housing as a priority or as another talking point to be dropped between election cycles
