Dolly Lenz tells agents to 'stay in your clients' pants'
Lenz's point — not to be taken literally — was to be in constant contact with clients, aware of what they do day to day and what they need, all of which impacts how they buy and sell real estate
by Lillian Dickerson Jan 22
This strategy took Lauren Freedman to the Top 0.1% of Realtors
Rick Guerrero delves into Freedman’s inspiring story and how her journey can guide aspiring agents in navigating our ever-evolving industry
by Rick Guerrero Jan 8
2025 real estate forecast: How to thrive during the slow season
With the right mindset, clear goals and a commitment to excellence, CEO Craig Tann writes, you can turn any challenge into a success story
by Craig Tann Dec 24
24 real estate pros share their Lessons Learned: 2024 roundup
For six years now, Inman has been highlighting real estate professionals across the nation in the Lesson Learned column. Here’s a look back at 2024’s most memorable profiles and advice
by Inman Dec 24
Why raising your EQ, or emotional intelligence, is a must
Enhancing your emotional intelligence isn't just about becoming a better professional, coach Darryl Davis writes; it’s about evolving into a more effective and understanding human being
by Darryl Davis Nov 29
For the win! 5 tips for mastering the listing presentation
Price and marketing expertise are key to building trust and showing your value with a well-thought-out listing presentation, broker Nick Schlekeway writes
by Nick Schlekeway Nov 26
Cultivate enduring relationships from first contact to lifelong client
Leverage past clients, drum up new business and show your value with these relationship-building strategies from luxury real estate agent Evan Roth
by Evan Roth Nov 22
Rebuilding your real estate business systems for a fresh start
While a systems reset might seem like a big undertaking, coach Darryl Davis writes, it’s also one of the most empowering moves you can make
by Darryl Davis Nov 15
8 essentials to give your brand the ultimate curb appeal
Branding expert Stacey Ross Cohen offers tips for building a personal brand that gets your message across and positions you to dominate your market
Lesson Learned: Success is about more than closing the deal
Find out how Miami luxury leader Lourdes Alatriste demonstrates grace under pressure while always keeping clients' needs top of mind
by Christy Murdock Nov 4
Broker Spotlight: Gretchen Coley, Compass North Carolina
Find out how this Raleigh, North Carolina, broker leans on relationships and mentoring to differentiate her service and create genuine connections
by Christy Murdock Oct 17
Top-producing agent Duane Richins brings RealD2D to Real
Top-producing real estate agent and coach Duane Richins has joined the Real Brokerage Inc. with his RealD2D team, the company announced Tuesday
by Richelle Hammiel Sep 24
motivation
If you want to tune out the noise, focus on your growth and accomplishments, and learn to see your small wins as success instead of your sales numbers, team leader Jen Berbas writes
by Jen Berbas Sep 11