9 telltale signs it's time for a marketing refresh
The Agency President Rainy Hake Austin outlines the factors that offer an early indication it's time to rethink and switch up your marketing strategy for the new year
by Rainy Hake Austin Dec 12
Top New Jersey agent Roi Klipper joins Corcoran Infinity Properties
Klipper, who previously worked under the Christie's International Real Estate banner, where he inked more than $46M in deals last year, will be based out of Corcoran's Bergen County branch
by Ben Verde Dec 11
It's not about you! Promote yourself without the sales schmaltz
Want to highlight yourself and your business without sounding self-centered? Sotheby's Nikki Beauchamp shares tips for effectively blending dual promotion with self promotion
by Nikki Beauchamp Dec 11
How do you add a GIF to an Instagram Reel?
This week, Sue 'Pinky' Benson explains how to perk up your short-form videos on Instagram with fun and engaging GIFs
by Sue Benson Dec 11
How Craig Grant is educating real estate agents on embracing tech
By encouraging a focus on learning and embracing change, CEO Craig Grant offers a refreshing perspective that empowers real estate pros to see technology as an ally, not an adversary
by Brandon Doyle Dec 11
More than a donation: This team bet big on charitable partnerships
Broker Julie Busby shares the how and why of her brand's partnership with the Greater Chicago Food Depository and the impact it has had on agents, clients and the community
by Julie Busby Dec 11
5 ways to develop team and brokerage resilience
According to consultant and strategist Kelly Rae White, resilient operations and organizations are better able to take advantage of demand surges and power through downturns
by Kelly Rae White Dec 11
As the market makes a comeback, here's how to get your 'rizz' back
As the Federal Reserve prepares to meet next week, lower interest rates spark joy with agents and would-be buyers. Are you ready?
by Christy Murdock Dec 9
5 steps to nail your end-of-year recruitment goals
Consultant Diana Zaya writes that effective winter recruitment requires a structured process, diverse resources and effectively communicating your brokerage's value proposition
by Diana Zaya Dec 8
Better news for buyers, more commission scrutiny: Inman Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Dec 8
Redfin rolls out AI-enhanced digital self-staging tool for homebuyers
In partnership with Roomvo, the brokerage and search portal's new Redfin Redesign tool grants homebuyers the ability to alter room finishes while alerting agents to a buyer's growing interest
by Craig C. Rowe Dec 8
Last straw? 12 things to consider before ditching your brokerage
With words of wisdom from Charlie Munger, Simon Sinek and even Friedrich Nietzsche, team leader Carl Medford looks at 12 reasons to quit a job and 12 ways to fight that impulse
by Carl Medford Dec 8
6 AI awareness strategies for real estate agents in 2024
According to land investment specialist Curtis Williams, agents with their fingers on the pulse of AI developments have a critical advantage over colleagues less expert in the technology
by Curtis Williams Dec 8
After Sitzer, what will happen to underserved communities?
Opinion
According to DEI expert Nora Crosthwaite, we have more questions than answers when it comes to the future of homeownership for underserved communities, and that's unfair to consumers
by Nora Crosthwaite Dec 8
KW begins notifying former agents of profit-sharing cuts
Former Keller Williams personnel have received letters noting that some individuals' profit share earnings could be reduced from 100% to 5%
by Jim Dalrymple II Dec 7
7 smart strategies for getting more real estate leads for less than $100
If social media, direct mail and networking aren’t yielding enough leads, try these simple, inexpensive strategies from author and coach Darryl Davis
by Darryl Davis Dec 7