Performance marketing for real estate: What you should know
It's not just how your marketing looks, it's how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme
by Eric Bramlett Oct 5
Redfin leaving NAR says everything about why we need more choices
Opinion
Times are changing, and it’s not just real estate agents who need to pivot, writes broker Mayleene DeFreece. Redfin's departure from NAR reminds us of the importance of transparency
What Moves Her brings 'Balance Blueprint' campaign to industry
Amidst an industry in turmoil, the real estate female empowerment and advocacy organization has launched a new campaign to 'spur action on behalf of women in real estate'
Intel unpacks the startling price of entry into the US housing market
Economists, homeowners and agents broke down the alarming but true cost of buying property in 2023, telling Intel that rising rates and home prices are only the start for wallet-stretched buyers
by Marian McPherson Oct 4
Andy Florance: Bombshell lawsuits will upend Zillow's business model
CoStar CEO Andy Florance dished with Intel about the commission lawsuits, Zillow and NAR as Homes.com nabbed 100M unique visitors for the first time ever in September
Here's the best advice you ever received: Pulse
We asked you to tell us about the best piece of advice you've ever gotten to handle the challenges of real estate life. Here are your tips
by Inman Oct 4
5 steps to growing a business with video content
Content creation requires a plan for refining and distributing it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his content strategy
by Troy Palmquist Oct 4
EXp streamlines ExpressOffers iBuyer program with Opendoor deal
Opendoor is now the primary cash-offer solution behind eXp's ExpressOffers platform. Agents will soon be able to request a cash offer on qualified properties directly through an eXp dashboard
How independent investors can win with superior service
Think a smaller firm can't compete with the huge institutional investors? According to Michael Zaransky, there's more to deal-making than the number on the bottom line
by Michael Zaransky Oct 3
New to real estate? Learn 'the rules' with Peter F. Porcelli Jr.
In his latest Snapshot, Brandon Doyle interviews author, instructor and coach Peter F. Porcelli Jr. about mastering the real estate basics
by Brandon Doyle Oct 3
Everything shows during low tide: 3 business lessons from nature
Is the tide going in or out on your business? Are you planning for market waves and how they'll affect your future? Team leader Carl Medford helps you read the signs and plan for what's next
by Carl Medford Oct 3
CoStar's Homes.com beats Redfin, Realtor.com to become No. 2 portal
In a sign of the listing portal's growing influence, Homes.com hit more than 100M unique visitors in September, sparking a 1,290% annual increase in traffic. Now the portal is second only to Zillow
Redfin leaves NAR — and calls on its brokers and agents to follow suit
In a message to employees on Monday, Redfin CEO Glenn Kelman cited NAR's harassment scandal and other grievances as reasons for calling on 1,800 Realtors to cancel memberships
by Ben Verde Oct 2
Thriving in today's market: Your guide to mastering objections
Discover the expert strategies and insights you need to conquer objections and excel in today's market, plus watch a candid conversation about Clear Cooperation and its impact
by Claire Buzzanca Oct 2
Lesson Learned: Focus on building your support system
Find out how Patrick Clark's unique background, hands-on approach and the strong connections he cultivates help him to succeed in the fast-paced world of Manhattan real estate
by Christy Murdock Oct 2
Get rid of the negativity and cultivate mindful success
Discover powerful strategies to boost your real estate career and achieve lasting success through a step-by-step self-improvement process