Britney Spears' former heavily gated mansion hits the market
The stylish Los Angeles garden mansion, shrouded in trees and heavily gated within a gated community in Beverly Hills, just hit the market for $6.8M
How to use virtual renovations and 3D renderings to market properties
Virtual renovations and 3D renderings can be powerful tools in marketing properties that are currently under construction, haven’t been built yet or need a little facelift. So, what does the process entail, and how does it work?
by Brandon Doyle Jul 22
10 clever ways to use Zoom for lead generation
This year, Zoom proved to be essential in connecting with your sphere, generating more leads and marketing your listings. Here are a few productive and fun ways you can make the most out of the platform
by Bernice Ross Jul 22
Want more good buzz? 18 tips for boosting online reviews
Opinion
Make getting reviews part of your process, reply to all your reviews and reach the masses who use reviews to help them find a service provider
by Jay Thompson Jul 22
Dear Marketing Mastermind: How can we confront the challenges of a COVID market?
Opinion
What are the biggest challenges in the current market and on the horizon for real estate? Inman’s Town Hall last week offered some insight — and ways forward — from industry experts on the frontlines
by Christy Murdock Jul 22
Pulse: What social media tools can you not live without?
What have you been using to up your content game lately? This week, we're asking you to share the essential, go-to tools in your social media marketing toolbox
by Inman Jul 22
FaceTime showings and drive-thru closings: How 1 team handles crisis
Elite Nebraska Real Estate owner Troy Benes has been leading a 30-agent team amid the virus and an unexpected rise in clients that came as his area began opening up
Colorado second homeowners rally against coronavirus ban
Hit hard by the pandemic, Gunnison County introduced temporary measures preventing second homeowners from visiting their properties
ActivePipe launches new property matching service
Smart Match builds profiles for agents' clients, then customizes the listings it sends them via email
by Jim Dalrymple II Jul 21
Agent/broker perspective: Can an agent be held liable for COVID-19 contractions?
Opinion
In the midst of this year's health crisis, what should a broker say to an agent who's worried about the ramifications of a client contracting COVID-19 as a result of home showing?
by Anthony Askowitz Jul 21
Pulse: The must-have tech that's part of your new normal
Last week, we asked readers what their new tried-and-true piece of tech has become, given this year's global heath crisis that forced us to stay and work indoors. Your answers included everything from Spotify to Zoom
by Inman Jul 21
Doing home showings? Here's how to do it safely and effectively
These tips might not be new information, but in today's sensitive and stressful time, agents should do everything they can to ensure a productive and enjoyable showing experience
by Cara Ameer Jul 21
Why I live my life by working between vacations
Opinion
By building in trips and mini-vacations frequently throughout the year, it forces you to be laser-focused on only what is most important, and it creates a sense of urgency to get stuff done
by Adam Hergenrother Jul 21
6 sales tips for agents who hate sales
As a new agent, you might be hating the sales process, worried to come across as pushy. But it doesn’t have to be scary or unethical. Instead, sales can be an enjoyable process for both you and your clients. Here's how
by Ricardo Mello Jul 20
Forget thoughtless mass emails: Focus on a personalized approach
By incorporating a customized strategy, you will strengthen the core connection that people in your sphere have with you and remind them that you are someone they know, like and trust
by Brandon Doyle Jul 20