VIP Realtors rolls out multiviewer virtual visits on all listings
Notable independent brokerage Crye-Leike will be introducing the same Nodalview-powered concept to its southeastern US offices as the pandemic continues to hamper in-person showings
by Craig C. Rowe May 6
Homesnap update promotes live open houses
An increasingly popular way to tour homes in the age of COVID-19, live open house events can now be promoted within the popular home search portal
by Craig C. Rowe May 6
C21 brokerage honors HS seniors unable to celebrate graduation
C21 North East broker-owner Jim D'Amico shares the inspiration behind his brokerage's mission to honor students unable to graduate due to COVID-19
by Marian McPherson May 6
W+R Studios announces new virtual product Cloud CMA Live
A new version of the popular CMA creation tool integrates with video conference platforms for coronavirus-compliant listing presentations. There's also live markup and built-in objection handling
by Craig C. Rowe May 5
Stop already! 12 things agents shouldn’t be doing right now
Opinion
This unique moment is a time to rise up and be better, so start by doing better
by Nicole Solari May 2
4 tech tools agents need now
Opinion
Missed this fun, fast Inman Town Hall session about what tech is hot and effective now? Here's a quick recap of the tools
by Craig C. Rowe Apr 30
Looking for a CRM? 15 features you should know
Opinion
Customer relationship management solutions are critical to most in the industry, but they can be challenging to choose. Although common, these features can be executed in a myriad of ways
by Craig C. Rowe Apr 30
Want to ramp up new business? Leverage these digital platforms
As traditional, face-to-face methods of generating new business aren't an option, now is the time to leverage digital marketing instead, using both simple organic strategies and paid traffic
by Elisha Israel Apr 30
Should we adjust our ad spend? Team advertising strategies to consider now
Teams that choose to adapt to the unique needs of a crisis market will find many opportunities to stay top-of-mind with prospects while nurturing leads. Here are a few ad spend strategies to consider
by Kathleen Black Apr 30
How to shift your social media content during COVID-19
Opinion
What you share on social media now will affect how you are positioned once we get through this health crisis
by Italina Kirknis Apr 29
How real estate agents need to pivot for a downturn
Agents who can identify market trends after every period of disruption and adapt to them efficiently are the ones who endure. Here are a few changes we can expect
by Sissy Lappin Apr 25
Back At You announces direct Instagram publishing
The marketing technology company underwent the arduous process of becoming an authorized Facebook and Instagram Marketing Partner to allow agents to publish directly to the image-sharing platform
by Craig C. Rowe Apr 24
True or false? TruPlace has what agents need to market homes during a pandemic
Opinion
With a number of photography and virtual showing experiences, TruPlace is showing it can compete with the top of the market. It only needs to enter more markets to gain a strong hold in the industry
by Craig C. Rowe Apr 24
How to become the go-to team in your area
Find an area that you want to dominate, thoroughly learn it, and give back
by David Parnes AND James Harris Apr 23
Terradatum announces Listing Home Run for automated video marketing
Market analytics company is using MLS listing data to help agents quickly roll out property videos and web content for only $29.95 per listing
by Craig C. Rowe Apr 22