OutboundEngine gets social with automated ad campaigns
First reviewed 4 years ago, OutboundEngine has released a new feature that automates multiple types of social media advertising campaigns
by Craig C. Rowe Oct 11
The Real Word: Is it fair to say iBuyers are untested?
Opinion
Plus, check out our marketing highlight of the week. This listing video will take you back to the early '90s
by Byron Lazine Oct 11
The Agency founder talks expansion, corrects the rumor mill
Mauricio Umansky says the agent count at his Southern California boutique brokerage is actually way up
by Jim Dalrymple II Oct 11
9 knockout agent bio examples you'll want to steal
If your bio needs a refresh, we've got you covered. Check out these next-level ideas, taken from real-life agents
by Christy Murdock Oct 10
How to defend your online reputation
A review and testimonial are completely different things and should be strategized accordingly
by Jay Thompson Oct 9
Facebook app
Want to market better on Facebook? Here's your peek into what works, why and who can do it for you
by Craig C. Rowe Oct 8
'Listing Impossible' star Aaron Kirman on breaking into luxury
Kirman rose from humble origins to become a top-producing agent and reality TV star. He did it by taking a 'curated' and 'calculated' approach
by Jim Dalrymple II Oct 8
Why streaming television is the future of marketing
Opinion
There are a plethora of exciting streaming video marketing options emerging. Now's the time to start experimenting with the medium. Read on for some cool ideas
by Bernice Ross Oct 7
How to attract Gen Z: Avoid these 3 outdated marketing mistakes
Opinion
Gen Z values authenticity, connection and vulnerability. Passive advertising online won't work, take it from a Gen Zer
by Chad Carrodus Oct 7
Can Elm Street Technology's business productivity solution Elevate boost profits?
Smartly packaged from an assemblage of established technologies, Elevate is designed to nurture leads and manage business. It's among tough competition, but can it hold its own?
by Craig C. Rowe Oct 4
The Real Word: How do you price a listing right?
Opinion
Plus, a look at where Compass stands in the wake of the WeWork IPO news
by Byron Lazine Oct 4
Bored with your Facebook feed? Try these 15 fresh ideas
Opinion
It's time to break out of the norm and engage your audience
by Christy Murdock Oct 4
Keeping It Real: Make reigniting relationships a priority
Opinion
As we near the end of the year, many agents will slow down. That's why it's crucial for you to double up your relationship-building efforts
by Peter Lorimer Oct 3
10 questions you should ask recruiting brokers
Opinion
Whether you’re a new agent or just looking for a new place to hang your license, these are the questions you'll need clear answers for before making a decision
by Christy Murdock Oct 3
GeoCV winding down, tech team joins spatial computing firm
The 3D imaging company's business staffers will likely be 'looking for new opportunities,' its CEO said, while software engineers are going to work for Occipital in Moscow
by Jim Dalrymple II Oct 2
Life by the ocean: 6 tips for selling coastal homes
Being knowledgeable about the coast and coastal regulations helps
by Dana Bull Oct 2