Real Estate Marketing Ideas & Strategies
Knowing which platforms to advertise on, which strategies are most effective and how to deliver on promises to clients will help with marketing effectively in any digital space
Find out how marketing expert and industry veteran Marci James blends professional acumen, personal fulfillment and a love for the great outdoors to create a picture-perfect life
Opinion
America was built on innovation, yet we’ve thrown up our hands when it comes to our most intractable housing problems. As real estate experts, it’s time for us to get busy
Opinion
When Ventura County, California, agent Ernesto Vargas is out door knocking, he’s always looking for ways to add value to his pitch
Will you be ready when the market takes off again? Your readiness hinges on whether you take action now or keep procrastinating on essential business tasks, Jimmy Burgess writes
In his latest industry Snapshot profile, Brandon Doyle talks to Greg Sax, director of growth at the Real Estate Standards Organization
Consultant Chris Pollinger finds out how LA's Elite Home Staging creates luxe interiors that not only get sold, but sell for top dollar
Grow your business and find your ideal clients when you put Instagram to work for you
Each election year, the quality of our leadership is under scrutiny. Find out how to volunteer, mentor and more, and learn where to go to step up
Opinion
Senior Editor, and the head of Inman's contributor program, Dani Vanderboegh shares why it's so important to contribute to the industry in some form and gives tips on how to step up
Measurement is critical over time to optimize content and delivery to generate leads, foster conversations and help you stand out among your peers
Although euphemisms and analogies are not the magic solution to a sluggish market, they can help make a difference in how you approach the situation
So you've got a lot of followers but don't know what to say? Find out how to increase engagement in Instagram Stories
Stacey Soleil is a force to be reckoned with in the real estate industry, cultivating a community-first approach, fostering an environment of inclusion, equity and diversity
Ready to get your name out there and develop thought leadership in real estate and entrepreneurship? Here's how
Keep your deals moving forward and your clients happy with these 9 practices for efficient transaction management
This week on The Download, we take a look at the latest Keller Williams class-action lawsuit over 'relentless' cold calling