Real Estate Marketing Ideas & Strategies
ChatGPT has taken the world by storm, but it's not perfect (yet). Before you use it, understand how it works, the wide variety of serious pitfalls and the potential risk to your business if you fail to fact-check the responses it provides
The ability to discuss style, features and the changing lifestyle of homeowners from one decade to the next will prove to be very helpful in serving an agent's clients
Leverage your knowledge to build your business. Here are a few creative ways of being the local expert in your own unique way
The ebb and flow of the real estate business can be affected by the seasons, the economy and more. Here's how to weather the slow times while building your business
The agents who utilize this technology will become more efficient and productive, freeing up time for building the relationships needed to grow their businesses
The program includes its most well-known home-tour product with dollhouse view, 25 or more high-end still photos, a static 2D floor plan and a 10-15 second preview reel
The Australia-based agent review solution will be integrated with Realtor.com’s member profiles, allowing users to send completed reviews directly to the portal for consumer viewing
After releasing an interconnected series of lead-generation services, Luxury Presence’s latest offering is a wide-ranging package of top-down marketing solutions for brokerages and agents
Opinion
The challenge of differentiation and capturing a buyer’s attention is monumental, for even the most skilled agents. In this agent's case, 'man’s best friend' is also an agent’s best friend
Expand your knowledge and unlock this week's newest classes with Inman Access. Watch on any device, anytime, anywhere
Opinion
Most real estate conflicts can be solved fairly quickly if all parties are honest about their own involvement. But you'll never get anywhere if you play the blame game
Opinion
With AI insights, a training academy, property intelligence and improved user experience, Fello continues to evolve
Your real estate website is your window to the world. It allows potential clients to see your experience, your business acumen and connect with you should they wish to take the next steps
Opinion
The world is changing. Those who embrace the coming wave of AI will outpace their competition exponentially
Company refreshes brand identity for main franchise and luxury brands ahead of its 10-year anniversary. The new look will roll out through a phased approach starting this week
With a clear roadmap laid out for your marketing, reaching your destination in 2023 is only a matter of time and effort
3 new expert-led classes available right now with Inman Access covering the latest industry news, social media opportunities and learning what consumers really want in today's market