Opinion
For too many agents, a call after the listing is sold is ignored. Instead, make it an opportunity and a springboard for adding value
Opinion
Housing from the 1950s is characterized by homogeneous style and post-World War II sensibilities, affluence and family size
Inspiring confidence in your buyer clients means knowing the process from start to finish before you show that first property
Opinion
Many agents are taking a beat to rethink their business plans they wrote at the beginning of 2022. Is your plan ready to shift with the market?
Opinion
As the market shifts, the reemergence of contingent transactions and contingency clauses can help you gauge the balance of power
Opinion
Bublup is business content organization and management software that can store, label, sort and share everything, including web addresses, home tour videos and listing agreements
Opinion
There are many moving parts throughout the homebuying process, and they all need to be completed successfully before your client has their keys in hand
Of course, you'll feature that listing on the MLS, but how do you take your marketing to the next level with YouTube? Learn how to create targeted ads to get your latest listing more exposure
Opinion
Many agents are frustrated with low inventory on both sides of the transaction. Try these strategies to create inventory for your clients and find a pathway to under contract
Opinion
Even with excellent credit and a good handle on their debt, when it comes to buying a home, especially the first one, homebuyers need a lot of additional help
Opinion
Getting your mindset right and getting up to speed on the best lead gen tools are essential for meeting the challenges of today's real estate market
Opinion
When the competition heats up, it's easy to get caught in the frenzy and make costly mistakes. Here's how to stay on track and keep your reputation intact
Opinion
While you've probably thought about a lot of aspects of practicing real estate, the one you should start with is your personal safety. Here's how to stay safer as you go about your daily activities
The 1940s saw a blend of influences and trends, driven in large part by the needs of a post-World War II nation. Broker Gerard Splendore offers insight into the historical and architectural roots of the decade's home styles as part of his Circa series
Opinion
To keep the American experiment vital and vibrant, we need buy-in from folks who are getting overlooked in the current market
Opinion
Having grown up in Texas, broker-owner Kelley Liu has seen first-hand how the Texas AAPI population has influenced the state and its markets, and vice-versa