Making sense of the headlines: What’s holding millennials back from homeownership?
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner looks at the factors that influence millennials' ability and will to buy a home
by Matthew Gardner Jul 7
Photos looking dull? Here's how to take professional snaps
Property photos that look bright, inviting and clear are more important now than ever. That's why agents have to get it right. Here are a few tips from BoxBrownie's Peter Schravemade
by Brandon Doyle Jul 7
10 scripts and strategies for today's prospecting agent
With COVID-19 cases on the rise yet again, agents might be turning to their phones to prospect and relying on those calls as a main source of business. To get the most out of each call, use these scripts and tactics
by Bernice Ross Jul 7
Pulse: The right formula for a strong team in 2020
From effective communication, strong leadership and a clearly defined vision, readers chime in on what makes for a strong, productive and effective team in 2020
by Inman Jul 7
Want more leads? Widen your reach by establishing a geo-farm
By determining and dominating a geo-farm, agents can become the go-to resource in that area. Although, yes, it's a method that takes time and commitment, the long-lasting results are worth it. Here are a few factors to think about
by Brandon Doyle Jul 6
6 tips for increasing your listing's sales value today
The current situation has real estate agents scrambling for the best home improvements that can help increase the value of their properties. So, how can they do that? And how can they market properties in a post-COVID-19 world? Here are six tips
by Jona Jone Jul 6
So you're launching a new listing? Consider these 9 truths now
Amid this pandemic, you can cling to ingrained habits and tweak them to our current reality, or you can embrace the opportunity to add new skills, up your game, improve your personal branding and upgrade your inventory
by Nicole Solari Jul 5
Homeownership is the greatest kind of freedom — and it should be for all
Opinion
With the overwhelming effects of the pandemic and the racial injustices people are facing and fighting every single day, one common need is emphasized now more than ever: the American dream
by Troy Palmquist Jul 4
The Real Word: Should we end open houses?
Opinion
More this week: A few ways agents can practice safety at open houses and the Houston Association of Realtors' decision to change the term 'master' bedroom
by Byron Lazine Jul 3
Smart home tech for agents: The niftiest smart kitchen devices today
The kitchen is one of the most frequently used (and loved) areas of a home, especially now. To make day-to-day life more convenient, here are the top smart gadgets and appliances for the kitchen
by Brandon Doyle Jul 3
Stop the name-calling! Let's fix the broken system
Opinion
Agents need to find the discrimination and exclusive institutions in the industry and start dismantling them one at a time. It's time to rebuild them to be inclusive and anti-racist. If not now — when?
by Teresa Boardman Jul 3
3 ways to keep your team engaged this summer
Encouraging more time outdoors, from group team-building activities to educational work outings, will keep your team engaged and have a positive impact on the group dynamic
by Mauricio Umansky Jul 2
Meeting new clients for the first time virtually? Nail these 3 basics
Although it was a challenge at first, now we're realizing the enormous benefits of running business in the digital space. That's why teams have to work on having the basics of virtual meetings down pat
by Kathleen Black Jul 2
Want to keep your top talent? Do these 4 things regularly
For team leaders, constantly having to replace top talent can be draining, both emotionally and financially. So, make sure you're following these four key points when striving to keep your team members productive and happy
by Kevin Kauffman Jul 2
New data shows agents are feeling optimistic moving into summer
As states reopen, and the housing industry remains a solid place for consumers to invest, data from Homesnap indicates that 2020 may finish stronger than expected
by Rachael Hite Jul 2
How to fight back against real estate cyberfraud
As with the overwhelming majority of cyberattacks, the most effective defense against real estate fraud is awareness. Here's how you can keep yourself and your clients protected
by Zack Schuler Jul 2