christmas tree in house
'Tis the season for selling! Here's why your reluctant clients should make the leap into the market before the holidays are over
by Darryl Davis Nov 29
Why every brokerage needs an iBuyer solution
Opinion
Despite Zillow's misstep, iBuyers offer the convenience and speed your clients are looking for. Find out you can make your mark and compete for a share of the action
Is Oregon's ban on love letters in legal trouble? The Real Word
Opinion
This week, Bryon Lazine and Nicole White discuss a lawsuit that's fighting Oregon's ban on love letters, top changes from the NAR annual conference and Real Estate Creative's social media content
by Byron Lazine Nov 26
11 issues that will impact the future of real estate
Opinion
Mega-team leader Carl Medford illuminates the top 11 issues that he believes will be affecting real estate in the future
by Carl Medford Nov 25
The case for reinvention: Why agents should always be adapting
Opinion
The shuttering of Zillow Offers is a good lesson in reinvention for all agents. As consumer expectations change, agents need to adapt and add value to stay ahead of the competition
by Jeff Glover Nov 25
3 keys to leaving a lasting impression on everyone you meet
Whether you're meeting with clients or just striking up a conversation with a new contact, first impressions matter. Here are the most valuable tips you'll need to tap into the best version of yourself — and build strong, lasting relationships
by Mauricio Umansky Nov 24
WATCH: Top female leaders on not waiting for permission
Tune in as top women leaders get real about some of the most challenging issues facing women working toward leadership roles in real estate today
by Inman Nov 23
What are you gifting clients this holiday season? Tell us more!
Last week, we asked you all to share your top client gift ideas. Here, readers share their top picks. If you haven't weighed in, please do
by Inman Nov 23
Generate steady leads and referrals: 9 systems you need in place by 2022
Whether you're brand new to the biz, playing catchup after immense growth or simply looking for fresh automation ideas, here are the systems every agent needs
by Rainy Hake Austin Nov 23
5 harsh realities indies will face in 2022 (and how to combat them)
Opinion
The best thing you can do is believe in your strengths as an indie broker and get rid of the perception that you cannot compete with franchise brokers
by Erica Ramus Nov 22
10 tips for a fierce listing presentation from 'Million Dollar Listing LA' stars
Here's how to illustrate to potential sellers that you're the best agent to sell their home — through solid marketing, a top-notch presentation and your personal expertise on the market right now
by David Parnes AND James Harris Nov 19
WATCH: 'Selling Sunset' stars on the celebritization of real estate
Tune in as The Oppenheim Group's Jason and Brett Oppenheim and Mary Fitzgerald explore the power of the agent today during this panel at Inman Connect Las Vegas
by Inman Nov 19
250 raving fans: How to build solid relationships
Opinion
People crave connection, and they want to know you care. Put your arms around your 250 closest contacts, and make meaningful connections with people who genuinely want to recommend you
by Josh McGrath Nov 19
Courted borders on near-business critical: Tech Review Update
Opinion
Courted offers in-depth market research functionality, along with increased agent and office management capabilities
by Craig C. Rowe Nov 18
2022 is almost here! 5 tips for building a profitable team business plan
Take time to reflect on what went well and what didn't in 2021. Review your team's goals, make adjustments, and craft an actionable 2022 business plan before it's too late
by Adam Hergenrother Nov 17
How to make your marketing stand out in the sea of sameness
Opinion
Why does so much real estate marketing sound the same? It's simple: commoditization. If you want to stand out from the crowd, you have to speak to the relationship with each consumer and their community — here's how
by Kris Lindahl Nov 17