Hit replay! 3 social media marketing videos from Inman Connect events
Here's how to further your social media reach, maximize your profiles and generate leads on Instagram — on a dime
by Inman Sep 2
10 myths agents wish their clients didn't believe
Opinion
When clients latch onto 'facts' they’ve heard, it can be especially frustrating for agents to detangle, debug and find the way forward. Here's how to combat today's biggest myths
by Cara Ameer Sep 2
3 tech tools new agents should absolutely know about
Are you familiar with CRM software and lead generation tools? What about AI? If you aren't familiarizing yourself with the latest and greatest in tech, you're missing out on an opportunity to kick your business up a notch (or two)
by Mauricio Umansky Sep 2
Sellers putting faith in their Zestimate? 4 steps for getting real on price
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
by Carl Medford Sep 2
Your branding is costing you money: Here's how to fix it
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
by Bernice Ross Sep 1
Pulse: What are your top marketing strategies this fall?
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
by Inman Sep 1
4 types of real estate investors (and how to best serve them)
Opinion
Understanding how these investors think will help you land them as clients and serve them well
by Dr. David Phelps Sep 1
5 questions to ask when you're looking for a mentor
The right mentor can make a significant, positive impact on your career and even your happiness. Here's the questions to ask yourself to guide you in your search
by Santiago Arana Aug 31
Pulse: The biggest listing cliches today
What cliches in listing copy make you cringe and shake your head? Our readers share the most common stock phrases agents are using (but should probably stop) to entice buyers
by Inman Aug 31
9 tips for settling disaster insurance claims
With the devastation caused by Hurricane Helene, Hurricane Milton, now is the perfect time to review how to advise clients who experience losses from these natural disasters
by Bernice Ross Aug 30
6 steps for turning 'orphan' clients into your lifetime fans
If you’re looking to expand your client base or jump-start stalled productivity, there’s never been a better time to try this strategy to drive listing and sales leads
by Darryl Davis Aug 30
Want to get into luxury real estate? 6 steps to increase your average home sale price
Increasing your average sales price is simply a small shift in focus followed by a strategic plan to position yourself as the luxury expert. Here are six steps that will help you do just that
by Jimmy Burgess Aug 27
The biggest things we learned from Keller Williams Mega Camp
Diversity, COVID-19, the future of the market and teams were all major themes this year. Dive in as we wrap up our Deep Dive on Keller Williams
by Jim Dalrymple II Aug 27
The Real Word: Is the eviction crisis really overblown?
Opinion
This week, Bryon and Nicole discuss how the eviction crisis is more "clickbait" than we may think, if HOA and condo boards is good for business and an MTV show that's making a comeback
by Byron Lazine Aug 27
3 moments that made Million Dollar Listing New York's Ryan Serhant
Getting a casting call, launching his own firm, representing buyers in one of the most expensive home sales in the U.S. — Million Dollar Listing's Ryan Serhant shares the 3 moments that shaped his career
by Libertina Brandt Aug 27
How to prepare buyers for the brutal seller's market
A group of Keller Williams panelists argued that it's all about communication and managing expectations
by Jim Dalrymple II Aug 26