With ChatGPT, Addressable fully automates direct mail marketing
Addressable is partnering with Open AI’s ChatGPT software to make it even easier for agents to execute personalized marketing efforts. The product is called SmartCopy
by Craig C. Rowe Mar 14
Guild Mortgage announces 3rd acquisition in as many months
Acquisition of Colorado-based Cherry Creek Mortgage expands Guild's retail branch network by 68 offices in 45 states, adds reverse loan options
by Matt Carter Mar 14
RentSpree, SkySlope partner to speed renting workflows
SkySlope’s workflow benefits will enhance rental application and tenant screening actions, tools that help smooth out friction-prone, manual processes, RentSpree executives said Tuesday
by Craig C. Rowe Mar 14
Silicon Valley Bank was part of an ecosystem that sped up innovation
Silicon Valley Bank, which regulators took control of Friday after a run on the bank, understood the digital age, supported entrepreneurs and understood our needs, Brad Inman writes
by Brad Inman Mar 13
Antitrust regulators move to block ICE's $11.7B Black Knight acquisition
Federal Trade Commission alleges the deal would put an end to intense competition between the companies and drive up costs for lenders and homebuyers
by Matt Carter Mar 10
Silicon Valley Bank, proptech hub for real estate clients, collapses
In the most dramatic banking implosion since the Great Recession, regulators on Friday shut down the bank, which boasted ties to proptechs, including Airbnb, Opendoor and OJO
MoxiWorks and Milestones team up to offer digital home management
The partnership will allow agents at more than 800 brokerages access to post-close software, providing new owners the ability to monitor the financial and operational state of their home
by Craig C. Rowe Mar 9
AI will upend content marketing. 4 ways to stay ahead of the curve
Focus on creating high-quality pieces that resonate with your target audience and meet their evolving needs to stay ahead of the curve in the age of AI-powered search engines
by Chris Pollinger Mar 9
Zillow expands ShowingTime+ media tools into 6 new markets
Zillow's Listing Media Services product is now available in Houston, Jacksonville, San Diego, Phoenix, Chicago and San Francisco, the search portal announced Wednesday
by Craig C. Rowe Mar 8
The message is blunt: Real estate leaders anticipate a tough 2023
Inman's first-ever Intel leadership survey revealed that leaders think the market will be worse in 2023 compared to 2022 — but they also expect to thrive regardless of the economic headwinds
by Jim Dalrymple II Mar 8
Welcome Homes CEO Alec Hartman on this moment's parallels with 1981
The CEO of construction tech startup Welcome Homes thinks builders will have to take risks to prevent a massive affordability crisis, the likes of which haven't been seen since the early 1980s
by Daniel Houston Mar 8
I don't dance: 5 TikTok marketing ideas for agents with 2 left feet
If the recent influx of agents dancing for views on their social channels gives you the ick, try these 5 short-form content ideas instead
by Rachael Hite Mar 8
How to shoot your own listing videos and photos on the iPhone
Using your iPhone to capture professional quality marketing collateral for your listing is possible. These pro tips will help you make your snaps stunning
by Latham Jenkins Mar 8
Guaranteed Rate rolls out 'Same Day Mortgage' nationwide
Properties must be eligible for an appraisal waiver, and like Better's 'One Day Mortgage,' some fine print can stand in the way of getting a loan approved in 24 hours
by Matt Carter Mar 7
LionDesk founder David Anderson joins Venture MLS
'The real estate industry is in a state of change right now, and new technologies are more important than ever. I look forward to advising startups and helping them scale quickly'
by Craig C. Rowe Mar 7
Black Knight ready to sell Empower to address antitrust concerns
Deal with Constellation Software Inc. hinges on Intercontinental Exchange closing deal to acquire Black Knight, now valued at $11.7B. ICE says it's prepared to fight FTC in court
by Matt Carter Mar 7