21 tips for first-time homebuyers
What consumers should know before home shopping
3 ways to market like it's 1999
Why old school methods still work in real estate
by Sam DeBianchi Apr 27
The Bob Odenkirk magic behind the new Apartments.com ads
The 'Breaking Bad' and 'Better Call Saul' star came to the director's chair ready to pump the ads full of humor. Viewers will see that 'his fingerprints are all over it.'
by Caroline Feeney Apr 5
Why targeted, localized marketing will pay dividends for your brand
Podcast: Leveraging broadcast for local real estate celeb status
It's easy to get swept up in new advertising opportunities, but traditional platforms can expand your reach
How to list a home the right way
Concentrate your marketing efforts and budget in these areas
by Jason Cassity Feb 10
AdWerx set to launch sphere of influence targeting
New product will present ads to only those contacts you specify
by Craig C. Rowe Feb 8
Why your real estate marketing plan should aim big
See the greater vision and promote your strengths to get there
by Laura Viñalet Jan 25
Why shortsightedness is killing your business
Implementing effective changes takes time
by Rick Jarvis Jan 21
How to generate more investment leads with bandit signs
That small billboard can yield tons of business
by Than Merrill Jan 21
How to create a website people will actually visit: the social edition
Make social media and advertising work toward your SEO efforts
by Andrew Molz Jan 19
7 non-negotiables for your real estate marketing plan
Your potential is dependent on your level of preparation
by Jordan Scheltgen Jan 6
How to develop a marketing program for agents
Market the assets, not yourself
by Melinda Goodwin Dec 22
Realtor.com ad lampoons 'missing' listings on Zillow
Ad is latest shot across the bow for the two archrivals
by Andrea V. Brambila Dec 16
5 things agents can expect in a buyer's world
Brace yourself for the ride into the down market
by Sissy Lappin Dec 14