During ICLV, the founder and CEO of Shred Media shared a cost-effective Facebook ad strategy to build brand awareness.
Opinion
By having a strategy, following best practices and adhering to the law, you’ll get the most bang for your marketing dollar and offer exceptional value to your audience
The software maker introduces Dynamic Ads for Real Estate, a new tool that seeks to make marketing listings on the world's largest social network a breeze
Looking for a marketing plan to tie to the holiday weekend? It’s not too late! Here are a handful of things you can do in under 3 hours to promote your business
'Local Expert' ads target the same prospective buyers across realtor.com and Facebook
Strong homebuyer demand has homes flying off the market faster than ever. In fact, 44 percent sell in less than a month. To catch buyers’ attention and make sales in this fast-paced market, you have to make sure your Facebook ads speak to exactly what the buyer is looking for.
Opinion
3 burning real estate marketing questions — answered
Establish an online presence, and build your reputation
Thinking about who you’re targeting is the key
Use these tricks simultaneously for best results
Take advantage of the opportunity so many agents are missing out on
Capitalize on the latest data to maximize your profits
Effective lead-generation strategies require agents to reach the right people with the right message
Create content people want to read
Agents can swiftly launch geo-targeted Open House Facebook ad campaigns without ever logging into the social media giant