TikTok is the most powerful lead gen tool you're probably not using
Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation
by Rick Guerrero Aug 11
Steering suit, pig’s head, YouTube rules: Inman’s Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Aug 8
7 end-of-summer marketing ideas to spark fall momentum
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how
by Darryl Davis Aug 8
Ready to raise your price point? Here's your luxury agent playbook
Whether you're just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche
by Joseph Santini Aug 8
Realtor income edges up 4% despite market softening: NAR
The National Association of Realtors released its 2024 Member Profile on Wednesday, revealing that its typical member earned a median gross income of $58,100, up from $55,800 in 2023
by Marian McPherson Aug 6
3 social media lead gen lessons from the Trump vs. Powell drama
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes
by Josh Ries Aug 6
Mortgage trigger leads will be less crazy, but they ain't going away
Loopholes in new law mean credit bureaus will still be able to sell applicants' information to their current lender, servicer or bank — a boon for lenders who also service their own loans
by Matt Carter Aug 5
Realtor.com parent company Move clears 3% revenue growth in Q2
Move also increased its revenue 1% annually to $552M. The company attributed the growth to Realtor.com’s Zillow partnership and increased premium lead generation sales
by Marian McPherson Aug 5
Opendoor grows revenue and trims losses in 2nd quarter rally
The iBuyer's latest earnings report comes amid a bumpy year in which it faced the prospect of delisting from the stock market, as well as rally that ultimately saved it
If you were selling a home, would you hire you as the listing agent?
Thinking about selling a property of your own? Bernice Ross shares 6 reasons why you may not be the best choice to guide your own transaction
by Bernice Ross Aug 5
real estate agent commissions rose
The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend
by Amy Stockberger Aug 5
How to 10X every real estate conference you attend using AI
You don’t need more ideas. You need a system that makes your ideas work for you. Amy Stockberger offers a framework and prompts for following up on conferences with the help of AI
by Amy Stockberger Aug 4
8 things agents can do in August to boost productivity, commissions
August isn’t downtime — it’s decision time, coach Darryl Davis writes. Decide what you'll do now to set yourself up for success in the months ahead
by Darryl Davis Aug 1
Want to win fall? It starts with a smart summer strategy
The 7-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg's Kevelyn Guzman writes
by Kevelyn Guzman Aug 1
Real estate text message scripts that help agents connect with clients
Initiate, don't wait, to build momentum in your business, Jimmy Burgess writes. Here he offers 5 texts to send and see results
by Jimmy Burgess Aug 1