Stop looking for the easy way out -- branding is hard work
You have to put in the work and be authentic to build a brand
by Jordan Scheltgen May 16
8 horrible real estate marketing ideas you must avoid (and laugh at!)
Let's give them a hand for thinking outside the box
by Debbie Biery May 13
Consumers are used to being dazzled. How do you compare?
Opinion
Reverse engineering the house that Jack built
by Chip R. Bell May 13
What a millennial needs to become a first-time homebuyer
I'm a 32-year-old future homebuyer. I'm finally ready to put down roots and buy a house in my hometown just outside of St. Louis with my boyfriend -- but not for another year as to get our financial house in order. I'm moving back to Missouri from North Carolina where I had an internship as I completed my master's degree.
by Dani Vanderboegh May 13
Brokers: Prepare your agents for today's online homebuyers
Why the internet gives buyer's more control and brokers less influence
by Jeff Sibbach May 13
Just give me 5 stars: The real deal with agent reviews
Opinion
What's a rating really worth?
by Teresa Boardman May 12
10 things your home stager better know
As a home stager, great decor can make a sale
by Debbie Biery May 11
Crafting guest contributing pitches that editors can't refuse
4 tips for getting your videos in front of clients
Get more likes, shares and leads using these tactics
by Donnie Miller May 11
5 ways Homesnap's new Apple TV app can benefit the savvy agent
Make the home search more luxurious with listings that pop, information that syncs between smartphones and TVs
by Rachael Hite May 5
Celebrity listing: the X-Mansion, home of the X-Men
Who doesn't want a retractable basketball court for their underground jet hangar?
by Britt Chester May 4
Should I stay or should I go: Pros and cons of switching brokerages
Agents and brokers weigh in on changing companies
by Dusty Baker May 4
How to identify the 5 stages of a lead lifecycle
Know when a client is really a client
by Nico Hohman May 4
5 ways to dominate your spring real estate market
Agents should never slow down, but now's really the time to accelerate your efforts
by Gregory Kiep May 4
5-star Realtor ratings: A chance for NAR to tighten ethics code
A leadership opportunity to rein in those who seek only the best reviews
by Russ Cofano May 4