Real Estate Marketing Ideas & Strategies
Opinion
6 economists and Brad Inman published their outlook on the future of real estate this week. Here's what we agree (and disagree) with
This is where the majority of buyers now view prospective properties to tour, so don't waste the opportunity
Understand steering so that you can prevent it in your own practice -- and to educate others about it when you see it occur
Opinion
When I took on a high-priced, one-bedroom condo for my first listing, it was our ‘millennial’ lifestyle video that helped us break records — love it or hate it
Connect flashback: The visionary thinker and best-selling author discusses fulfilling work and leadership that inspires
The new feature is available to homebuilders who participate in Zillow's Promoted Communities program
The new integration should let agents walk into listing presentations with real-time data about their respective markets
The company's programmatic advertising services receive boost from MathCapital and two new executives for development of user-interfaces and APIs
The top strategies readers offered included reminding buyers that the cost isn't an immediate out-of-pocket expense, pushing the FOMO button and pointing to data to make your case with gun-shy buyers
Connect flashback: Replay the agent-focused sessions from Inman Connect Las Vegas
There are multiple ways both big and small you can show your clients appreciation. Here are six quick ideas
Let’s go beyond looking at laws and start building an awareness of what fair housing means in human terms
The real estate industry threw some curveballs. Take Inman's real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week
Agents who violated the MLS's new pocket listing ban had been set to face $5,000 fines beginning next week
Jeffrey Brogger shares his lead-nurturing process using Messenger and video ads
Show your appreciation for their referrals, their business and their trust this holiday season
Nearly 600K people watch the streaming and television channel every day. Although few dive into a full-time television career, it's one way to draw attention from a wider audience