Mobile app Yaza geo-tags video content for listings and lifestyles
Opinion
Made for the iPhone, Yaza automatically maps every place you record a video, making it an ideal technology for property tours and neighborhood marketing
by Craig C. Rowe Apr 17
A few tips from top real estate teams on showing houses amid the virus
Debra Beagle and Tommy Choi provide insight and tips at Thursday's Inman Town Hall
by Patrick Kearns Apr 16
Lion & Orb launches new listing marketing program for agents
PressList is designed to generate media coverage for agents' listings. The service also includes a virtual tour agents can use while in-person showings remain off limits
by Jim Dalrymple II Apr 16
3 ways to up your Instagram game during quarantine
A thoughtful and targeted social media strategy during this period of social distancing will allow for maximum engagement and impact
by Mauricio Umansky Apr 16
10 steps for cutting your brokerage's budget now
Opinion
Adjust to the situation, be conservative in your planning, and prepare for a slow recovery
by Erica Ramus Apr 16
How to use YouTube to boost your lead generation
Find out how Jackson Wilkey unlocked the code for generating thousands of leads from YouTube
by Bernice Ross Apr 15
Dear Marketing Mastermind: Are there rules for what to say to clients?
Opinion
Here's what you can do right now to meet the demands of the present and future in your real estate business
by Christy Murdock Apr 14
Compass upgrades marketing center for real estate agents
The company has been rolling out and revealing new technology at a frequent pace
by Patrick Kearns Apr 13
Want to accelerate your business recovery? Specialize now
Opinion
Prepare now for the market to bounce back. Don’t turn off the marketing funnel, but rather, double down on hyperlocal marketing efforts
by Anthony Hitt Apr 13
How to create a Matterport virtual video sizzle reel in 5 steps
Use these tips to capture attention for your listing and show your clients and prospects that you're adapting to today's environment
by Jeff Katz Apr 13
The Real Word: The 10 cities best prepared for a downturn
Opinion
Plus, NAR provides telemedicine services for Realtors and the brokerage that's getting creative with virtual tour scavenger hunts
by Byron Lazine Apr 10
16 soft prospecting ideas for your team
It’s more critical than ever to stay at the forefront of your clients’ minds as a community pillar
by Nicole Lopez Apr 9
4 basics to remember in the era of virtual business
Here are a few things to keep in mind when migrating your team's business to the virtual world
by Mauricio Umansky Apr 9
BoxBrownie releases native 360-degree tour platform
Award-winning image editing and marketing company has grown rapidly by editing others' work. Its new immersive tour product can be created with minimal imagery using affordable cameras and published in 24 hours
by Craig C. Rowe Apr 8
New HomeSpotter ad product pushes virtual tour events
As part of proptech's collective push into virtual business, the digital marketing and lead-gen company launches new retargeting products that automate creation and management of ads to push virtual open houses and video tours
by Craig C. Rowe Apr 8
How to build your pipeline through social media advertising
With the right strategy in place, social media is a powerful marketing tool for your business. Here's how to build a social media marketing funnel to continually develop meaningful connections and find leads
by Kelly O'Brien Apr 8