Lead generation is the lifeblood of a successful real estate business. What are you going to do in 2023 to take your business to the next level?
Opinion
There is a great deal of data out there, but understanding how to provide context and meaning can help you set yourself apart
Agents who write their own listing descriptions no longer need to fear, because a fast-growing technology is here to cure your creative needs
In part two of this two-part series, Bernice Ross interviews mega-producers who focus on, and find success from, giving back to their communities in a big way
'We're advising our customers to lean into this market condition, extend their leadership into the void' - Happy Grasshopper CEO, Dan Stewart
Is it over for real estate agents to post their listings on Facebook? Here's what's going on
Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire
Many top-producing agents make giving back a priority. In this two-part series, Bernice Ross interviews some who make it a standard practice
To work with builders, your skill level has to be at the next level. From communication to presentation to organization to marketing — raise the stakes to develop these relationships
Act consistently on these tried-and-true strategies and your lead generation efforts will keep you moving forward
While the old-school version of this lead-gen method may indeed be over, there's a contemporary version that's alive and well, and getting results
Opinion
In this month's situation: Veteran agents may find that leaving their current market for greener pastures doesn't always work, since their current success may have more to do with their network than their business acumen
From goal setting to planning to lead generation, marketing, client service and accountability, the checklists of things to do are endless
After the exuberance, freedom and color explosion of 1960s design and architectural styles, the 1970s were more subdued and reflected the political, economic and financial concerns of this decade
'We are using a combination of Apple’s photo algorithms and our own. For every shot, the camera takes 45 to 70 photos which are condensed into 5 to 7 photos on the device,' the company said
From the places that will be most in demand to the platforms you need to focus on, these statistics will help you optimize your marketing strategy