Real Estate Marketing Ideas & Strategies
Opinion
If you want to stand out on Instagram, the things you do matter — from the content you choose to the follow-up analytics you evaluate
Word of mouth (the digital kind) comes from online reviews and testimonials. Find out how to gather and use good words from your past clients to attract your next ones
In the second part of his two-part series, Chase Williams looks at the actionable steps you can take to make an impact on your retention
The key to successful marketing lies in striking the right balance between cutting costs and investing in growth
Darren Kriz's journey from amateur YouTuber to real estate superstar demonstrates the power of persistence, consistency and a passion for learning
A well-crafted CTA can make the difference between a lead and a sale, so put the time and effort into creating a powerful one that drives action and achieves your desired outcomes
BPD Recruit taps CoreLogic data to let lenders see who their competitors' most productive loan officers are, then automates the process of luring them away
Find out the must-haves for your Insta bio
Tune in to Inman Access to watch an expert-led class to discover the secrets to building trust, credibility and differentiation to find success in a challenging and saturated marketplace
You've seen him on Netflix's 'BBH,' but what did you really learn? In this Real Tea interview, we'll go deeper on everything from romances, team movements, nepo-babies, Scandoval and more
Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you'll see results
Watch the latest Inman Access classes to better understand how to build a strong, authentic brand, and learn the key tactics real estate professionals can implement to leverage free press
Down payment assistance programs can help more people make their dreams of homeownership come true, including up to 1/3 of all borrowers who fail to qualify without DPA
Stop focusing on repetitive tasks and start focusing on the kind of client service that moves the needle and grows your business
We've pooled together the top advice from our expert contributors to help answer some of the questions real estate agents ask most about Instagram
What drives clients to leave reviews and testimonials — and how can you encourage them to do so for your real estate business?
The 'State of Real Estate Marketing' report released on Friday by Luxury Presence and Sell It Like Serhant surveyed over 1,000 luxury real estate agents to gain marketing insights for 2023