For real estate agents, staying relevant is an active, ongoing process of understanding what clients value in life and adapting to their changing priorities
This indie brokerage took online portal buys down to almost zero. If you’re looking to wean yourself off paying for leads, start here
Generate promising leads by building relationships through video on TikTok. Atlanta Realtor Glennda Baker shows you how
This week, Inman looked at what you should know about pending sales, new-home sales and existing-home sales. Here, Windermere Chief Economist Matthew Gardner dives into where the market stands on those metrics and more
Opinion
This week, Byron Lazine and Nicole White discuss buying a home sight unseen, co-housing and how to win bidding wars
When was the last time you called everyone on your list and asked them if they had any life changes that would require them to buy or sell? If it's been a while, take a look at these best practices for reaching out to your database
Opinion
Here's why the concepts of office exclusives, designated agency and double-dipping are a big no-no to this broker
Opinion
Although the terms 'intrinsic' or 'extrinsic' may be unfamiliar to most, understanding what they imply will help explain what makes real estate valuable, not just expensive — and why being able to identify these elements is essential
Navigating the homebody economy is new for all of us, but success will come when you get back to the basics: Offer something people need, meet them where they are, save them time and money, and design with humans at heart
Despite all its growth, Clubhouse is still a young app. If you manage to become the go-to destination for discussions about your location or relevant topic, you will likely remain on top for as long as the app is in active use
Utilizing these tactics will ensure a seamless experience for both the agent and the clients
Are you harnessing the power of personalized email marketing? This week, Jimmy Mackin shares the scripts and templates agents need for prospecting, setting appointments, boosting their credibility, building buzz and more
The team model has been experiencing growth in recent years, but what are team members struggling to overcome in a post-pandemic 'new normal'? What challenges do teams face now?
With inventory starvation, agents need to explore all possibilities to gain more listings — and FSBOs are ripe for the picking. Here is a novel way to get in front of potential (and actual) FSBOs
Opinion
A real estate team can be the ultimate solution to providing consistent 5-star client experiences — if they're run effectively
From the flexibility to work anywhere and saving valuable time to grappling with a tough seller's market, here are the biggest changes the pandemic forced, according to our readers