The leaders have emerged — and they're retiring RETS
Most of the real estate industry is driving its data around in a clunky, decades-old car. But now, leading MLS technology organizations are finally helping us trade it in for a newer and more efficient model
by Sam DeBord Oct 6
Why agents need continued education — especially today
For agents, education goes hand in hand with having a positive work environment and company culture. The more resources they have at their disposal, the more likely they are to thrive. Here's why
by Jill Butler Oct 6
Pulse: The best luxury marketing video you've seen
This week, we're sharing high-end real estate videos that take it a step further with creativity, visual appeal and thoughtfulness. From parodies to sweeping, cinematic videos, here are a handful of top choices
by Inman Oct 6
Lesson Learned: Fall in love with your clients
Find out how Northrop Realty’s Creig Northrop succeeds by putting the client first
by Christy Murdock Oct 6
Out-of-state buyers? 5 tips for helping them in a hot seller's market
Working with buyers from hundreds or thousands of miles away can be a hectic process. However, it all becomes easier (and less stressful) when you have a well-thought-out plan in place. Here are a few tips
by John Gluch Oct 6
10 turnoffs that’ll have buyers swiping left on your listing
Opinion
Sellers must learn how to manage the 7-10 seconds a potential buyer will spend on their listing. If buyers don't like something, it’s on to the next one
by Carl Medford Oct 5
How to build a personal brand from scratch  
Start with an authentic foundation, and the sky is the  limit
by Andrew Fortune Oct 4
Working with skittish sellers? 7 ways to ease their worries
In today's confusing world, agents need to do everything they can to ensure a smooth transaction. These tips can help your sellers feel heard, comforted and in control of the process
by Grattan Donahoe Oct 3
The Real Word: Zillow to hire agents — now what?
Opinion
This week, Byron Lazine and Nicole White discuss Zillow’s latest announcement, Netflix’s new social media docudrama and America’s largest artificial surf park
by Byron Lazine Oct 2
4 can't-miss real estate events happening virtually this fall
Even though events are held virtually now, they still offer tremendous value — and a chance to connect with some of the best real estate experts in the world. Here are a few noteworthy digital happenings
by Victoria Kennedy Oct 2
Smart home tech for agents: What to look for in light strips
Light strips can add a lot to a home, especially when they can be controlled via an app on your phone. Here are the various options available on the market today and a few of their notable features
by Brandon Doyle Oct 2
The 7 secrets to retaining your truly talented people
Retaining truly talented team members is a competency all leaders need to master to grow and thrive in our ever-competitive environment
by Chris Pollinger Oct 1
3 ways to take a whole-person approach to nurturing talent
Once you find truly talented team members, you must continue to nurture them by understanding what motivates them, creating growth plans and coaching them to live their best lives. Here's how
3 marketing tools to enhance your digital efforts
Working from home? Here are a handful of real estate marketing tools that can save you time, streamline your business and increase your conversions in this ever-changing industry
by Kathleen Black Oct 1
Are you playing hurt? This is for you
Opinion
Real estate can be a nonstop, demanding career. As an agent, you're always on the go — even if that means pushing through personal pain. Here's what one broker-owner learned while dealing with her own
by Michelle Shelton Oct 1
Compensation plans: 5 questions to ask before talking fees
Opinion
Asking about fees is valid, but there are better questions that can be posed in more valuable ways to evaluate a potential brokerage before discussing fees
by Nick Malouff Sep 30