Facebook farming: 3 steps to turning your ‘friends’ into clients
Your sphere's word-of-mouth is worth gold — use it to strengthen your credibility
by Sharron St. John Sep 13
Home shopping just got more Pinterest-ing with IdealEstate
Opinion
A new website lets you search and make boards of your favorite properties nationwide
by Craig C. Rowe Sep 11
Achieve profile perfection on Snapchat, LinkedIn, YouTube and Google Plus
If you have the time and resources to take on multiple social media platforms, here's how to do it right
by Laura Viñalet Sep 5
Facebook ad campaigns made easy with Boost by HomeSpotter
New feature automates ad campaigns and includes custom landing pages for each one
by Craig C. Rowe Aug 18
6 ideas to fuel your real estate prospecting efforts
Use past performance, analytics and market insights to focus prospect targeting methods
by Chris Meyer Aug 18
5 real estate marketing trends defining 2017
Connect better with your network through personalization and social media advertising
by Brandon Doyle Aug 17
Two student-aged girls looking at a computer together
How to connect with the largest group of first-time homebuyers
Every agent has a story: Humanize your brokerage to elevate your team
Broker-owner of Culture Estate shows how a focus on people can change your business for the better
by Gill South Aug 15
Why isn’t my social media working? 7 common mistakes
Avoid these common pitfalls to increase your success and get a leg up on the competition
by Laura Viñalet Aug 14
Katie Lance: My 5 best tech tips in 5 minutes
Social media isn't as hard as it seems
by Marian McPherson Aug 8
Put your lead generation on autopilot with Facebook Messenger ads
The easiest way to reach more prospects
by Nate Dadosky Jul 21
6 ways to supercharge your Instagram engagement
Remember, social media success means being social
by Jordan Scheltgen Jul 13
Truepad home search portal promotes agent market expertise
In a year-long study, the Chicago-based agent-data portal was more accurate than Zillow in predicting sale price
by Craig C. Rowe Jul 12
4 strategies for keeping your real estate pipeline full — regardless of the market conditions
If you want your real estate listing to go viral ... add a toddler?
Listing views skyrocketed for one Australian family after their young child snuck into listing photo shoot
by Marian McPherson Jul 11