Cost of marketing on Facebook, Instagram falls during pandemic
Homesnap has found that with more people online, the cost of clicks and impressions on certain platforms is going down during the crisis
by Jim Dalrymple II Apr 2
The luxury leader mobilizing his troops from the comfort of a pool
Aaron Kirman of Aaron Kirman Group at Compass in Beverly Hills leads in the face of a widening pandemic as his city begins to shut down and his clients start to worry
by Inman Apr 2
10 things agents must do to financially survive the coronavirus pandemic
Financial experts Tom Wheelwright, Joy Liu and Erin Lowry share what real estate agents must do to keep their households and businesses afloat
by Marian McPherson Apr 2
6 hidden Zoom features that'll boost your video skills
It seems like everyone is turning to Zoom while social distancing. From creating fresh backgrounds to freshening up your face, these next-level features will enhance your experience
by Craig C. Rowe Apr 1
EXp broker Rick Geha shares heartfelt message about his COVID-19 recovery
In a video posted on Monday, eXp broker Rick Geha shared his experience with battling COVID-19 alongside some encouraging advice for agents
by Marian McPherson Apr 1
Announcing the Inman Town Hall
The first digital Inman Town Hall takes place at 2 p.m. EDT / 11 a.m. PDT Thursday, April 2
by Inman Apr 1
How to stay in touch and generate leads in a changing market
Despite today's uncertainty, real estate agents still need to find ways to drum up new business. With these practices and helpful cold-calling scripts, agents can generate new leads while staying top-of-mind with previous clients
by Bernice Ross Apr 1
4 hidden expenses you should revisit today
As an agent, it's critical that you take a deep dive into your finances and look at every little thing you're spending money on. This includes your single biggest expense — your broker split
by Julie Nelson Apr 1
Pulse: How have you pivoted your business plan in this unique time?
This week, we’re asking you, our readers, to share a few ways you tweaked your business plan in response to today’s unprecedented challenges. How have you adapted?
by Inman Apr 1
Start Back to Basics Month by getting comfortable on camera
Being camera-worthy is more about knowledge, confidence and good communication skills than it is about appearance
by Nicole Solari Apr 1
Take it 'Back to Basics' with Inman this April
For the entire month, we'll be laser-focused on the key skills and how they're being transformed in this unique real estate environment
by Inman Apr 1
Transactly raises $3M to boost outsourced transaction coordination
With a total of $4.7M raised in 2 years, the company is aiming to win the market for outsourced transaction coordination. While its software can be used for free by agents and brokerages, the company charges for use of a designated transaction coordination
by Craig C. Rowe Mar 31
Let’s officially cancel April Fools’ Day
Opinion
Nothing about this situation is funny, and now is not the time. Instead, just go about your business like any other day on April 1
by Jay Thompson Mar 31
36% of homeshoppers believe the recession has already begun: Poll
A new survey by realtor.com reflects the stark contrast in homebuyer sentiment since the beginning of March with the coronavirus outbreak. Still, many homebuyers are undeterred
by Lillian Dickerson Mar 31
Pulse: 21 reader wins we're celebrating
Because in today's world, it's important to focus on the positives
by Inman Mar 31
How can women today be effective leaders?
Opinion
As Women's History Month draws to a close, the NDILC came up with a list of 10 principles companies and individuals can implement to help women become more effective leaders, in today's challenging environment and into the future
by Desiree Patno Mar 31