Brad Nelson talks to Inman about creating campaigns that resonate with an international audience in more than 70 countries with different languages and cultural cues
Opinion
This week, Byron Lazine and Nicole White discuss buyer's agent behavior that needs to stop, the importance of high-speed internet and a new design trend that's popping up
When it comes to high-net-worth markets, referrals are one of the only paths for accessing top clients. As an agent, what mistakes are you making when asking for referrals? Here's how to diagnose the problems and a few ways to fix them
In the wake of national discussions on race, Keller Williams agent leaders have also added diversity, equity and inclusion committees to local leadership councils
Want to build a massive bench of talent or what’s essentially a “waitlist,” to be employed at your company? Here’s how to get competitive with the value you provide candidates
As a broker in 2020, if you want to keep your team intact — let alone grow it in numbers — you need to keep your finger on the pulse of what's going on. Here are 3 issues you need to factor in and learn from
Using technology in conjunction with your existing marketing efforts is sure to make lead generation, qualification and management much easier. Here's how you can harness the power of tech to your advantage
Fair housing was an outcry of American real estate's blind spot. Here are a few areas in the industry that still deserve more attention — plus ways to improve our line of sight
Longstanding Chicago indie brokerage Sergio & Banks is joining @properties just ahead of its 25th anniversary
The rebranding is part of the company's ongoing efforts to modernize its logos and imagery
Keller Williams President Josh Team shared exclusive insight from Google that shows why there's so much market share up for grabs right now and how agents can take advantage
Team leaders can now distribute leads to teammates via a lead routing feature and better connect with their entire team and clients through updated customer service features
If you want to create an effective brand, you have to make sure it's memorable and instantly sticks in people's minds. So, stop using your name, and follow these tips instead
As an agent, you might be making it difficult or inefficient for potential clients to find and reach out to you. Here's how to ensure people can find you online
This week, we're asking our readers to share how they're engaging with their audience on social media. What type of content are you sharing? What's resonating with your followers and friends?
Broker-owners Tiffany Curry and Jorge Guerra moderated a conversation between some of the nation's top leaders on how they've used digital tools to pivot