Instagram has a subscription now. Is it worth it for agents?
Meta launched Instagram Plus this week alongside AI agents for businesses
by Jessi Healey Jun 8
real estate social media marketing
Create content that resonates with the people you want to serve
by Jimmy Burgess Jun 7
luxury listing storytelling
Pitching a luxury listing based on story and lifestyle has never been more important
by Fritts Causby Jun 5
How fine art became part of luxury staging — and the home sale
The Agency Art House’s Arushi Kapoor on how fine art elevates staging, creates opportunities
by AJ LaTrace Jun 2
Whimsy business: What a viral lifestyle trend means for agents
A viral, data-backed aesthetic trend has something to say about what buyers actually want
by Jessi Healey Jun 1
Real estate marketing in a post-Google (Search) world
The biggest change to Search in 25 years is already rolling out
by Jessi Healey May 29
Spencer Pratt mayoral race
Find out what you can learn from Spencer Pratt's LA mayoral race campaign strategy
by Josh Ries May 26
'We’re collateral damage' in Zillow vs. MRED fight: Top Chicago broker
MRED board member and top broker Tommy Choi unpacks what’s really happening in Chicago
Lanier House 123 East 35th Street
Google wants you to stop Googling. Here's what comes next
Search is becoming a conversation. Here's what that means for your traffic and visibility
by Jessi Healey May 26
Photo of Jimmy Burgess who writes about the 7 C's of highly successful real estate agents and how to apply them.
Together, they create a business that is far more sustainable, scalable and predictable
by Jimmy Burgess May 24
Zillow, Compass take listing fight to social media, Chicago billboards
Zillow and Compass battle via social media to place blame over missing Chicago listings
by AJ LaTrace May 22
9 AI red flags that are destroying your professional credibility
Generic content is a direct hit on your credibility as a communicator
by Holly Brink May 21
private listings
As inventory fragments, the ability to guide decisions becomes more important than ever
by Deb Siefkin May 19
stale listing refresh
Your listing isn't stuck. It just needs better management
by Josh Ries May 19
In an instant, Instagram exposed how much users want control
Years of curated posting have fundamentally changed what users expect from social platforms
by Jessi Healey May 18