Real Estate Career Tips, How-Tos, & Guides
Understanding the ins and outs of financing options, including interest-only mortgages, makes you a valuable resource for educating your clients, Clever's Luke Babich writes
A positive mental attitude is your best leverage, especially in a down market. Trainer Bernice Ross shares strategies to help you look on the bright side of every situation
Troy Palmquist talks with photographer Chris J. Evans about branding, referrals, relationship building and entrepreneurship
Does your team secretly (or not so secretly) resent AI tools? Rachael Hite writes about ways to give them a road map for success
Opinion
The leadership style many women embody — grounded in nuance, care and long-term thinking — is not only valid but essential in today's market, brokerage CEO Dezireh Eyn writes
Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes
Buying or selling a property is a big decision, coach Darryl Davis writes, and giving clients the time and space they need to make their decision is important
When done right, a side gig can strengthen your career with new income streams, increased visibility and connections that compound over time, broker Cassie Walker Johnson writes
Learn more about a North Carolina 'pay-for-play' scheme, and get new ideas for optimizing your marketing while providing clients with the finance-related guidance they need
Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation
Real's Drew Thompson outlines the new features of ChatGPT's latest update and casts the vision for how it fits into your content plan
The market doesn’t have to determine the trajectory of your real estate business
Opinion
There are no easy solutions to the sluggish real estate market, team leader Carl Medford writes, and he does not believe slashing interest rates will have the desired effect
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how
Whether you're just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche
Find out how Jill Butler's RedKey Realty Leaders scaled smarter by bringing on a boutique commercial brokerage and integrating their agents and their services