How changing demographics are reshaping the luxury market
As millennials, Gen Z take center stage in luxury homeownership, the industry will have to adapt, Lindsey Harn writes. They want spaces that align with their values, needs and ambitions
by Lindsey Harn Jun 20
How to build a reliable referral machine for your business
The best agents’ businesses are powered by referrals, Jimmy Burgess writes. Here are 7 timeless, proven strategies that agents are using in today's market to build their own referral networks
by Jimmy Burgess Jun 20
The price isn’t right? How to talk sellers through their concerns
Sellers don't want the slickest pitch or biggest promise, coach Darryl Davis writes. They want guidance without pressure. Here’s how to talk them through pricing objections and win the listing
by Darryl Davis Jun 20
Sellers don’t care about your fancy CRM. They care how you use it
Broker and lead gen consultant Josh Ries shares strategies for demonstrating to sellers how your tech tools will get the results they're looking for
by Josh Ries Jun 20
How to use strategy, tech and real talk to keep deals moving
Transaction hesitation is real, but deals are getting done. Here’s how broker-owner Jaclyn Kelley and her agents have been keeping business steady in a tough market
by Jaclyn Kelley Jun 19
Stop undervaluing your work: Say no with confidence, own your worth
When you say yes to something misaligned, you’re saying no to your deeper purpose, Debra Trappen writes. Discover the power of saying no and claiming your value
by Debra Trappen Jun 19
Hiring a home staging company? Ask these essential questions first
After owning a staging company for 20 years, team leader Carl Medford lists 7 categories of critical questions to ask before selecting a stager for you and your listings
by Carl Medford Jun 19
6 tips for avoiding lawsuits, legal fees and court in real estate
Here are 6 common reasons lawsuits happen in real estate. If you want to avoid complicated litigation, follow these best practices from trainer Bernice Ross
by Bernice Ross Jun 18
Lock it down! How to get prospects to commit to consultations
Preparation and precision matter when you’re trying to set a booked interview or consultation, broker-owner Kristine Milkovich writes. Here are 6 steps to book the appointment
by Kristine Milkovich Jun 18
Real estate changes fast. Here's what you want to know more about
We asked about what you need more of: Artificial intelligence, landmark lawsuits, private listing networks and other changes, both recent and ongoing
by Inman Jun 18
AI in real estate: The agent's guide to the ChatGPT revolution
Master the power and potential of artificial intelligence, and you'll position yourself for success in the years to come, trainer Terry LeClair writes
by Terry LeClair Jun 17
Want steady income? Pay yourself 1st. Build wealth 2nd
Make business finance as intuitive as selling houses with this proven cash management system
by Amanda Neely Jun 17
Considering a career move? Start by asking these 8 questions
Your next professional move should be driven by vision and intention, not pressure, as you continue to develop your career, Coldwell Banker Affiliates' Jason Waugh writes
by Jason Waugh Jun 16
5 no-nonsense ways to stay out of court (and out of trouble)
According to coach Darryl Davis, keeping careful records, researching thoroughly and communicating regularly are your best bets for staying on the right side of the law
by Darryl Davis Jun 16
7 real estate problems agents face — and how to crush them like a pro
When you hit a bump in the road in your real estate career, you'll know how to handle it and push through with these tips from coach Darryl Davis
by Darryl Davis Jun 16
The good, the bad, the ugly: What to know before you buy an Airbnb
Trainer and author Bernice Ross helps you ask yourself the right questions and make the right decisions before you go all-in on the short-term rental investment market
by Bernice Ross Jun 16