Facebook farming: 3 steps to turning your ‘friends’ into clients
Your sphere's word-of-mouth is worth gold — use it to strengthen your credibility
by Sharron St. John Sep 13
Establishing a farm: 6 rapport-building moves for real estate agents
Opinion
Time, continued effort and superior service are the keys to success
by Sharron St. John Sep 11
4 ways to get yourself kicked out of the neighborhood
Avoid these missteps, and you'll be well on your way to dominating your niche
by David Stroh Sep 6
Need marketing help? Let RAIA do the work for you
Clever and creative, RAIA is the virtual marketing assistant you didn't know you needed
by Craig C. Rowe Jul 28
Google Maps on a Samsung phone
You can rock a new farm area quickly -- prepare to amaze
by Julie Nelson Jul 5
The culture factor: Why a California broker fired half his agents
A millennial broker-owner lays out what millennial agents need from their brokerages and how they want the real estate world to change
by Gill South Feb 17
Podcast: How to achieve farming success using the FedEx model
Kenny Klaus shares how he became the local go-to agent in his farm
by Pat Hiban Aug 19
3 direct mail essentials that push the envelope
Tips for getting your prospecting letters opened
by Joel Sussman Jul 21
Rob Hahn: The path forward for the Realtor association
6 rules of postcard marketing for agents
Make sure your campaign is on target
by Eric Cosway Jun 14
3 ways to think like an agent and post like a friend on Instagram
Inman Connect On The Road Chicago session recap
by Lee Davenport May 31
11 starter tips for becoming a neighborhood expert
How to farm an area as a new agent
by Julie Nelson May 25
Custom marketing plans for 4 wildly different agent personalities
How to choose a farm location in real estate
What to consider when picking an area
by Melinda Goodwin Jan 7
Letters from: Shane Pendley, owner of Parus Solution Marketing and Homes2Value
The trials and tribulations of industry professionals
by Cheryl Spangler Jan 5