Maximum exposure to the marketplace equals maximum sales price
Reach more buyers where they are -- on their smartphone
Real estate professionals weigh in, exploring the pros, cons and legalities
Selling a home is a business -- take the personal out of it
Agents can swiftly launch geo-targeted Open House Facebook ad campaigns without ever logging into the social media giant
Mary Shannon Moore used one Facebook promotion to get 350 people to the homes
Marrying old-school approaches with today’s hottest tech tools is a win-win for your business
Be patient -- this doesn't happen over night
An open house is a powerful tool to sell a home, yet some agents dismiss it as an old method that’s used only to satisfy the seller. They feel that the full day of work that’s required, which includes marketing, creating pamphlets, preparing the home and showing it, may not be worth their time.
Not all agents are friendly and accommodating
You try to show a house with naked people running around
You're not the only one who likes smelling cookies and fresh laundry
Agent Lynne Parker Davis created the technology to help capture more leads and drive efficiency
'Fun is good for business' and other pieces of advice from an expert
Ideas for handling the conversation, and when to let it go