How to get more listings in 2021
We’ve tapped into the top advice from Inman contributors to bring you this guide to getting the deal — from finding listings and getting your foot in the door for appointments to perfecting your pitch and winning the listing
by Dani Vanderboegh Sep 24
Take a 3D tour of the real-life 'Conjuring' haunted house
Take a virtual tour of the 285-year-old Rhode Island estate made famous by the 2013 horror flick 'The Conjuring' now that it's on the market for a bone-chilling $1.2M
by Marian McPherson Sep 24
'Conjuring' homeowners asked for ghosts' permission to do renovations
The owners of the country's most famous haunted house, a 285-year-old Rhode Island estate made famous by the 2013 horror flick 'The Conjuring,' is on the market for $1.2M
by Marian McPherson Sep 24
The Real Word: Why Evergrande's $300B debt matters
Opinion
This week, Bryon Lazine and Nicole White discuss Evergrande’s financial crisis, a Florida agent who's being sued in $4.8M transaction, and the paint color that can cool a home better than air-conditioning
by Byron Lazine Sep 24
It’s Realtor Safety Month. Why is no one talking about the pandemic?
For agents, staying safe on the job includes protecting yourself against COVID-19, but discussion of pandemic protocols has been largely absent from Realtor Safety Month
by Teresa Boardman Sep 23
How this real estate podcast got 10K Facebook views in 30 days
A podcast does more than just entertain. When done right, it can communicate real value to your listeners and eventually, turn them into clients and referrals. So, if you want to get in the game of creating a podcast, here are some tips to get you started
by Maria Quattrone Sep 23
3 moments that made Homeward's Tim Heyl
From getting a phone call from Gary Keller to rejection from a buyer, Homeward founder Tim Heyl shares the 3 moments that led him to success. Read about the 3 moments that sharpened Heyl's leadership skills ahead of his appearance at Inman Connect Las Vegas
by Libertina Brandt Sep 23
Echovate's latest iteration helps build better teams
Part of what's new is a mentorship adviser, a tool that juxtaposes new agents' profiles with existing performers to determine who in-house could best help them assimilate and succeed
by Craig C. Rowe Sep 23
Strategy and digital business transformation define the new Placester
The value in Concierge Custom is ultimately behind the scenes, materializing in back-end tools used by Placester teams, who use it to curate front-end marketing and help you manage key office tasks
by Craig C. Rowe Sep 23
4 tips for hooking buyers with your listing video
There are so many tools and strategies agents can take advantage of when it comes to listing videos. 'Million Dollar Listing Los Angeles' stars David Parnes and James Harris share their top tips to help you reach new audiences, get the word out to more buyers and find a new owner for your listing
by David Parnes AND James Harris Sep 23
The listing launch formula every agent needs this spring
Opinion
Take action now to formulate your marketing plan for listings, and you will see your business grow
by Jimmy Burgess Sep 23
A competitor is recruiting me: Should I jump ship to another brokerage?
Opinion
Brokers have 2 solid options to consider when agents give notice of their intention to leave
by Anthony Askowitz Sep 22
'It's never enough!' How to talk to your sellers about marketing
Opinion
Some buyers think that a magic turn of phrase or one more marketing strategy will sell their home, but it's just not true. Much of the marketing magic happens upfront, so right-pricing and a solid rollout are essential
by Carl Medford Sep 22
HomeServices of America gives Real Living the boot
Company began encouraging Real Living franchises to switch to Berkshire Hathaway HomeServices brand in 2013
by Andrea V. Brambila Sep 22
How agents can leverage Canva for better marketing campaigns
At Connect Now on Tuesday, Marki Lemons-Ryhal, a renowned real estate educator, broke down how agents can leverage the design website, Canva, for free
by Libertina Brandt Sep 22