Real Estate Marketing Ideas & Strategies
Connect Flashback: How one agent sustains 100% referral business
The real estate industry threw some curveballs. Take Inman's real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week
In a new blog post, Glenn Kelman argues that exclusive listings lead to discrimination and urged real estate professionals to take a stand by supporting a proposed ban
Finish the year strong with the best pop-bys, gifts and mementos for the holiday season
Opinion
Being involved in your community and staying visible and personable is crucial to staying relevant
The discount brokerage argued in a letter that Bright MLS's new policy banning pocket listings will 'act as a restraint of trade'
Opinion
The popular real estate marketing platform's new features, announced this summer, offer sharp, easy-to-learn marketing and an easy way to jump into the conversation with online leads
Start small, look at the numbers, get to know people, and create a budget
Set yourself up for longterm success by creating a business plan and executing it
Learn what to do — and what to avoid — to drive traffic and capture leads on the platform that more than 77% of real estate agents use
Opinion
All signs point to yes. Here are the top takeaways from Zillow Unlock
The Mid-Atlantic multiple listing service invited Compass to come discuss a policy that bans off-market listings but said it is not afraid of a lawsuit and won't back down
It's possible to sow seeds for future business with a sign-off
Opinion
It's taken 10 years for the real estate industry to truly understand and embrace this method of marketing
An Inman Innovator Award 2019 finalist, Karen Abram's dashCMA can now share its unique property valuations with buyers and sellers
Outside of your sphere, how are you getting and converting new leads? Here are a number of ways that agents and brokers are finding those all-important new connections
The selling year has its own ebb and flow, and when it slows, agents should take time for themselves