A small figure made of Amazon boxes looks at a computer behind a shopping cart full of packages, illustrating real estate data privacy.
TMI: What Amazon’s shopper profiles mean for your CRM notes
Are you ready if your clients ask to see your CRM notes on them?
by Jessi Healey Oct 12
It pays to be specific: the $100M lesson for real estate agents
It pays to be specific: the $100M lesson for real estate agents
Malte Kramer explains why the future of real estate marketing depends on getting more specific
by James Dwiggins AND Keith Robinson Oct 12
Images of a viral video to explain Krys Benyamein's listing video idea.
Steal this listing video idea that sells the house AND the neighborhood in 23 seconds
Recreate your own version of this viral listing video from Krys Benyamein
by Krystopher Benyamein Oct 10
luxury outdoor staging
Beyond curb appeal: How to stage and market the outdoor experience
Today's luxury buyers form their 1st impression long before the entryway
by Julian Buckner Oct 8
COO Wendy Forsythe
From agent to eXp COO: Wendy Forsythe on staying flexible through change
Flexibility, resilience and smart boundaries matter more than ever in real estate
by James Dwiggins AND Keith Robinson Oct 7
agent-to-agent listing marketing
Posting only for homebuyers? You're missing your real audience
Make sure your competition remembers your posts when their buyer asks what's new
by Roxanne Hale Oct 6
fall home staging
Pumpkin problems: 7 fall staging don’ts that scare homebuyers
Make sure your seasonal decor doesn't overshadow the home you're selling
by Lori Matzke Oct 5
A Victorian house in autumn to illustrate the whimsigoth real estate trend.
Hex appeal: What whimsigoth means for fall listings
A movie house built in 1998 is driving October decor, and agents have a few weeks to use it
by Jessi Healey Oct 5
Erin Bradley discusses real estate call reluctance.
This agent hasn't self-promoted since 2011. Here's her secret
Erin Bradley on why the Go-Giver mindset beats the go-getter hustle
by James Dwiggins AND Keith Robinson Oct 5
pre-listing email
I signed 30 listings this year. Here's the email I send before I ever walk through the door
Reaching out before the consultation allows the homeseller to 'meet' you before you arrive
by Krystopher Benyamein Oct 3
What works on social media this quarter: Now Streaming
What works on social media this quarter: Now Streaming
Learn how to plan your social media content more effectively
by Inman Oct 2
real estate guidance
Information is everywhere. Great real estate guidance is not
As AI transforms access to information, real estate stories need trusted companions
by Korrin Ziswiler Oct 1
Why 1000WATT's founders sold to HomeServices — and what's next
Why 1000WATT's founders sold to HomeServices — and what's next
Brian Boero and Marc Davison discuss the deal, their new roles and real estate’s future
by AJ LaTrace Oct 1
HomeServices buys 1000WATT to bolster research, strategy and agent support (EXCLUSIVE)
HomeServices buys 1000WATT to bolster research, strategy and agent support (EXCLUSIVE)
The acquisition folds the firm's proprietary research into HomeServices’ national network
by AJ LaTrace Oct 1
fall open house
Fall open house ideas that aren't just pumpkins and cider
Find the story in your listing and make your fall open house something special
by Tiffany McQuaid Sep 30
funnel with houses for lead source dependence article
Why lead source dependence is killing real estate businesses
Don't build your lead-gen strategy around a single source
by Josh Ries Sep 29