Two martini glasses
Luxury Portfolio International and research partner, YouGov, dig deep into the psyche of the luxury buyer
by Gill South Mar 7
How to go from 'viral' to 'vital' as a real estate agent
Marketing expert Matthew Ferrara schools agents on social media tactics
by Amber Taufen Mar 7
A woman holding an iPhone with Instagram on it
Asking advice and gifting some Starbucks cards yielded a welcome result
by Tiffany Alexy Mar 6
Popular brand names on a white background
As one of millions specializing in your field, you’ll need to develop and nurture a one-of-a-kind point of differentiation
by Seth Price Mar 3
An apple orchard
Do you see each opportunity as the only one out there?
by Matt Johnson Feb 28
VHT rival PlanOmatic changes photo copyright terms after Zillow lawsuit
The firm's new policy will allow brokers to use photos 'how they see fit'
by Andrea V. Brambila Feb 27
A group of superhero kids
Opinion
Lessons from the ultimate storytelling template, applied to the real estate transaction
by Tyler Davis Jones Feb 27
A man kneading bread dough
And how a brokerage can do so -- affordably
by David Siroty Feb 24
How Coldwell Banker used Facebook Live to cover the Consumer Electronics Show (CES) for agents
The company live streamed a television show-like broadcast to its franchisors
by Marian McPherson Feb 23
Why price shouldn't take priority in your real estate technology decisions
Opinion
Cost is too often used as an excuse to not invest in marketing or technology
by Craig C. Rowe Feb 22
A man splitting a log
100% commission brokerages can be little more than license warehouses. This is not the model Fathom Realty is going for.
by Gill South Feb 21
The culture factor: Why a California broker fired half his agents
A millennial broker-owner lays out what millennial agents need from their brokerages and how they want the real estate world to change
by Gill South Feb 17
Podcast: How a real estate broker-owner closes 20 Zillow deals a year
4 steps to make your time and money investment worthwhile
by Pat Hiban Feb 14
The Golden State Warriors logo
The real estate portal is launching a photo and video generator in tandem with the NBA team
by Marian McPherson Feb 13
5 real estate marketing mistakes to stop making in 2017
How to keep your your social media, email marketing and flyer distribution up to snuff
by Jordan Scheltgen Feb 10