Real Estate Marketing Ideas & Strategies
Opinion
In a market where listings are still scarce, a mid-career agent is having difficulties. What can the broker do for an agent in this position, who is completely strapped for cash?
No matter what the market's doing, the way you show up is the biggest factor in ensuring a successful outcome
Opinion
ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this 3-part series, Bernice Ross talks with Jeff Lobb about marketing use cases
Opinion
Proceed with caution when using AI to retain the ownership of your voice, your unique expertise and your value
Opinion
Trying to figure out how to use AI without creating generic-sounding content? Learn 3 ways that you can use ChatGPT for Instagram without automating yourself out of personal connections
ChatGPT is only a sliver of what’s already available in the AI space. Here’s a roundup of some of the hottest applications you’ll want to add to your AI toolbox
ChatGPT has taken the world by storm, but it's not perfect (yet). Before you use it, understand how it works, the wide variety of serious pitfalls and the potential risk to your business if you fail to fact-check the responses it provides
Now is the time to take constructive action that can impact the trajectory of your whole year. Do these 3 things to successfully set the tone for this year’s unique market conditions
These TikTokers are creating engaging, inspiring videos; follow them to supercharge your day and your business
These diverse and talented entrepreneurs hold the greatest social influence in the entire real estate industry. And now Inman is inviting its audience to learn from them.
The ability to discuss style, features and the changing lifestyle of homeowners from one decade to the next will prove to be very helpful in serving an agent's clients
Leverage your knowledge to build your business. Here are a few creative ways of being the local expert in your own unique way
The ebb and flow of the real estate business can be affected by the seasons, the economy and more. Here's how to weather the slow times while building your business
The agents who utilize this technology will become more efficient and productive, freeing up time for building the relationships needed to grow their businesses
The program includes its most well-known home-tour product with dollhouse view, 25 or more high-end still photos, a static 2D floor plan and a 10-15 second preview reel
The Australia-based agent review solution will be integrated with Realtor.com’s member profiles, allowing users to send completed reviews directly to the portal for consumer viewing
After releasing an interconnected series of lead-generation services, Luxury Presence’s latest offering is a wide-ranging package of top-down marketing solutions for brokerages and agents
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