Real Estate Marketing Ideas & Strategies
By staying up-to-date on these trends and adapting their social media strategies accordingly, real estate professionals can position themselves for success in 2023 and beyond
It's the middle of winter, and your team is wrestling with new habits and resolutions. Show them appreciation with tools that will help them capture business, not just words of encouragement
As a real estate agent, your relationships are everything. Put your best foot forward this year as you forge new connections and boost your business in the process
Preparing a listing to bring to the market is where you can set your service apart. Proper planning during the pre-listing period is essential for a successful sale process
Opinion
Smart home products are great, but how do you decide what stays and what goes when you're selling a home with these upgrades?
Being a leader, regardless of the size of your team, is going to require you to create a memorable social media footprint
When done right, staging evokes a stronger emotional tie for buyers, which translates to a greater commitment to the home
Lead generation is the lifeblood of a successful real estate business. What are you going to do in 2023 to take your business to the next level?
Opinion
There is a great deal of data out there, but understanding how to provide context and meaning can help you set yourself apart
Agents who write their own listing descriptions no longer need to fear, because a fast-growing technology is here to cure your creative needs
In part two of this two-part series, Bernice Ross interviews mega-producers who focus on, and find success from, giving back to their communities in a big way
'We're advising our customers to lean into this market condition, extend their leadership into the void' - Happy Grasshopper CEO, Dan Stewart
Is it over for real estate agents to post their listings on Facebook? Here's what's going on
Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire
Many top-producing agents make giving back a priority. In this two-part series, Bernice Ross interviews some who make it a standard practice
To work with builders, your skill level has to be at the next level. From communication to presentation to organization to marketing — raise the stakes to develop these relationships
Act consistently on these tried-and-true strategies and your lead generation efforts will keep you moving forward