Here are the mistakes agents must avoid: The Real Word
Opinion
This week, Byron Lazine and Nicole White discuss mistakes agents make when competing, consumer recession fears and the Marketeer
by Byron Lazine Jul 11
Circa 1950: What real estate agents need to know about housing styles from the 1950s 
Opinion
Housing from the 1950s is characterized by homogeneous style and post-World War II sensibilities, affluence and family size
by Gerard Splendore Jul 11
How to mix, match and mirror your client's energy when things are not clicking
Opinion
When your customer’s personality style differs from your own, use the following techniques to keep the lines of communication open
by Tom Toole Jul 11
Is your 2022 business plan holding up? Time for a reboot
Opinion
Many agents are taking a beat to rethink their business plans they wrote at the beginning of 2022. Is your plan ready to shift with the market?
by B. J. Sonderman Jul 8
Honey, pull over! How this agent gets 33,000 listing video views for $200
Of course, you'll feature that listing on the MLS, but how do you take your marketing to the next level with YouTube? Learn how to create targeted ads to get your latest listing more exposure
by Jimmy Burgess Jul 7
You are your brand: How I went from MMA fighter to award-winning Realtor
Opinion
Do you have what it takes to win in the rough-and-tumble world of real estate? Learn how this current team leader and former MMA champ built his brand and took his business from nothing to No. 1 in just a few years
by Paul Domenech Jul 7
Don't leave money on the table: 3 tips for listing agents in a cooling market
Opinion
Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Here are just a few strategies to help your sellers come out on top in this cooling market
by Julie Busby Jul 7
7 strategies that separate the winners and losers in a shifting market
Opinion
Getting your mindset right and getting up to speed on the best lead gen tools are essential for meeting the challenges of today's real estate market
by Bernice Ross Jul 6
7 proven strategies to create referrals if your pipeline is frozen
Opinion
Does your pipeline feel frozen? These 7 proven referral source strategies are certain to put some heat back into those prospecting efforts
by Oliver Graf Jul 5
Circa 1940: What real estate agents need to know about housing styles in the 1940s
The 1940s saw a blend of influences and trends, driven in large part by the needs of a post-World War II nation. Broker Gerard Splendore offers insight into the historical and architectural roots of the decade's home styles as part of his Circa series
by Gerard Splendore Jul 5
RE/MAX agent strikes social media gold with Blink-182 parody
Agent Colin Schindler's parody 'All The Listings' went viral on Facebook and Instagram this week with more than 200,000 views, 1,400 likes, 950 shares and 630 comments
by Marian McPherson Jul 1
Hit subscribe: 22 YouTube channels worth a follow
Opinion
Whether you're looking for tips to improve your own video marketing or are seeking out expert advice on running your business, these YouTubers have got you covered
by Jimmy Burgess Jun 30
Looking to find great media help in your office?  Look for a journalist!
Opinion
Finding good marketing and media help can be a challenge for most brokerages. Thinking outside the box with candidates may just yield you a perfect match
by Jeff Lichtenstein Jun 30
Why your next CMA will probably flop
Opinion
As the market shifts, relying on data that is 60 to 120 days old just won't cut it. Learn to create more timely and accurate CMAs with these tools
by Bernice Ross Jun 29
How the earliest metaverse agents are weathering the crypto crash
Buying and selling land in the metaverse doesn't require a middle-man. But an early group of agents has jumped into the volatile market. Where are they now?
by Daniel Houston Jun 28
Marriage equality lead plaintiff, Realtor Jim Obergefell on LGBTQ+ advocacy today
Opinion
The civil rights icon talks to Inman about housing, advocacy and why a safe place to live is critical for LGBTQ+ people of all ages, especially now
by Christy Murdock Jun 27