Opinion
Your SOI consists of a group of people who already know you well. Developing a plan to grow this group over time will become a huge source of repeat and referral business
Opinion
In a hot seller's market, how should agents help their clients with pricing, bidding strategies and closing successfully? Here's how to set appropriate buyer expectations from the start
Opinion
Get your paperwork completed quickly and as pain-free as possible with these top tips
Opinion
Although still in its infancy, blockchain and crypto continue to evolve, garnering significant interest from individuals and large corporations alike. Windermere economist Matthew Gardner shares insights to help you, and your clients, understand the potential
Opinion
Playhouse offers agents a sharp, capable tool to promote listing inventory at very little cost
Opinion
Playhouse is brand new, features a price-guessing game and has recently had an infusion of venture capital. The pitch is that it's TikTok, but for real estate
Opinion
Net is a more complicated datapoint to calculate. Split is surely a factor in the calculation, but net is the bottom line
Opinion
An open ecosystem can offer a central location for the property, transaction, consumer and business data that drives business. It offers greater flexibility and scale for agents and brokers
Opinion
Is your seller receiving a high number of multiple offers? Here's how to ensure sellers are satisfied that they got the best price and terms possible
Opinion
Think you have to get up at 3 a.m. to be successful? Here's why it might be a good idea to set your alarm a little later
Opinion
Whether you are launching your career or moving to a new brokerage, here are the strategies you need to start off on the right foot
Opinion
Marketing and building your brand are 2 of the most essential things you can do to build your business. There are countless ways to do both, but one of the most basic is using direct mail
Opinion
A robust network is the best way to find new leads, line up your next job or help big clients find homes that meet their exact specifications
Opinion
Great leaders must be like the honey badger. They are widely known for their persistent nature, tenacity and ability to evolve with their environment, all qualities of a great leader
Opinion
This week: Byron Lazine and Nicole White are joined by special guest Tom Ferry offering insights on marketing to millennials and expanding your brokerage's end-to-end capabilities
Opinion
The low inventory problem isn't always with the market. Sometimes it's with buyer expectations and the way you manage them (or don't) as their real estate agent
