Real Estate Career Tips, How-Tos, & Guides
Focus on the client lifecycle to build loyalty and enhance brand reputation, ultimately driving retention, The Agency's Rainy Hake Austin writes
There are plenty of factors you can't control in the broader economy, Amy Corr writes, but there are ways to implement more control and consistency in your business
No team? No problem! You don't have to go it alone when you align yourself with colleagues and strategies that optimize your service, coach Verl Workman writes
Stop chasing leads and start creating memorable outreach in person and online with helpful circle prospecting strategies from broker and lead gen specialist Josh Ries
Whether you're the buyer specialist on a team or a solo agent specializing in working with buyers, you'll find a lot to love in this helpful theme month
From branding basics to social media hacks, marketing expert Alyssa Stalker shares how to create marketing that feels like you and stands out
From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down
Jimmy Burgess and digital marketing expert Josh Ries break down a system for creating multiple marketing opportunities from each open house
From odd punctuation to generic phrasing, Alyssa Stalker shows you how to spot AI’s fingerprints and keep your real voice front and center
The National Association of Realtors will tackle the topic at its midyear Legislative Meetings next week, even after a Texas speech bill targeting NAR and other groups died abruptly on Wednesday
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
The real estate industry prides itself on professionalism and ethical conduct. When it comes to LGBTQ+ clients and colleagues, broker Justin Ziegler writes, it's time to put words into action
Starting strong means building systems early. Marketing expert Alyssa Stalker shares how to set up the right tools and habits from Day 1
Focus on mastering each pillar step-by-step, trainer Terry LeClair writes, and watch your business transform from unpredictable to unstoppable
Find out how this broker put her background in education to work to create real estate training that resonates and gets results
Ready to step into brokerage leadership or step up your game? Broker Joseph Santini shares characteristics of great brokers to enhance your professional development
Rethink the way you support and celebrate the agents who make your brokerage run by reimagining your agent appreciation program, First Team's Lauren Henss writes