Kobe Bryant's childhood home listed for $900K
It even includes the basketball hoop where Bryant practiced as a teenager
Pulse: Our readers share their favorite marketing campaigns
This week, our readers share marketing efforts that really resonated with them. A mix of others’ achievements as well as their own, these campaigns hit the mark for our readers
by Inman Sep 8
Fall is the new spring in real estate
Record-low mortgage rates, skyrocketing buyer demand, and shrinking inventory have pushed the housing market's busy season forward through at least the end of the year
Airbnb long-term bookings are on the rise
As customers return to the platform, they're looking for longer-term stays and the ability to bring pets with them, according to Airbnb CEO Brian Chesky
Inman Handbook: Effective marketing in changing times
The coronavirus pandemic has helped push real estate marketing online, but effective messaging remains just as important as ever for real estate professionals
by Jim Dalrymple II Sep 8
10 business principles I learned from getting healthy
Opinion
When Carl Medford set off on a weight loss journey, he soon realized that the same principles of commitment, coaching and overcoming failure could be applied to business. Here's everything he learned
by Carl Medford Sep 8
Want more eyes on your website? Consider pay-per-click
If you're an agent looking to generate leads to your website, then pay-per-click ads might be a good way to drive traffic. Here are a few things you need to know before springing for this type of marketing
by Brandon Doyle Sep 7
Adwerx now allows you to stream your next listing on Hulu
The forefather of web advertising for real estate continues to evolve with enterprise solutions, including a quick, affordable way to run ads on popular streaming media services
by Craig C. Rowe Sep 7
Bu-bye! 9 signs it’s time to cut ties with clients
Opinion
We can't always spot a bad apple from afar. But here are a few situations when you should say adios
by Nicole Solari Sep 6
Your brand is you — have you answered these critical questions?
As an agent, your brand should breed trust, speak the truth and communicate value to anyone who comes across it. So, as you're starting to build your brand, think about these five important questions
by Kyle Draper Sep 5
Welcome mat
Opinion
I went in search of an agent the old-fashioned way, by asking for recommendations. Six agents ended up replying, and I sent them each 61 questions. Yes, 61.
Hamptons season extended into fall and winter, agents say
'We've done more business for October than at any other time in the past that I can remember,' local broker Angela Boyer-Stump told Inman
He's a cowboy. And a Powerball winner. Now he's eying a sales record
Neal Wanless and his family were barely making ends meet when he won South Dakota's largest ever Powerball jackpot. Now, if his ranch sells anywhere near the asking price — $41.15M — it will be one of the most expensive single ranches ever sold in South Dakota
How can smart shades add functionality and value to a home?
From convenience to energy efficiency, smart home tech touts many benefits to the homeowner. One popular choice? Smart shades. Here, Scott Stephenson of Hunter Douglas explains why smart shades are a valuable part of any smart home ecosystem
by Brandon Doyle Sep 4