Effective lead-generation strategies require agents to reach the right people with the right message
Use past performance, analytics and market insights to focus prospect targeting methods
If you market your unique self, you won't have any competition
When top producers unite to conquer the luxury market
Offering could help Opendoor lower holding costs, generate new revenue
Opinion
People can make lots of money and still be jerks
The best and worst areas for flippers
When in doubt, do the buyers’ work for them, and be as proactive as possible
Reaching the right audience is the key to success with these strategies
Turns out a big yard gives homeowners the extra 'breathing room' they want
Contradicting previous research, new study finds FSBOs sell at discount
Give your clients good advice, and they will remember you forever
How to connect with the largest group of first-time homebuyers
Opinion
Home is where our clients will create a lifetime of memories -- honor that
Opinion
Facebook Live gives you all the advantages of easy online video plus the potential to reach large audiences who are likely to buy or sell real estate