Broker-owner of Culture Estate shows how a focus on people can change your business for the better
Leigh Brown: 'People want you to be a human because that's why they need us for real estate'
When people are clamoring for eclipse glasses, figuring out your next marketing tactic should be easy
What's right for everyone else might not always be right for you
Approach this demographic with caution, and show consideration for their situation
Data is the key to razor-sharp targeting
The short answer is the person who can’t afford a $200 million house
Have you uttered any of these common phrases?
Perform a strong competitive analysis on your market
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Using technology to generate leads and win listings
How to avoid legal snafus with an agent-run team
Use a few valuable tools, know your endgame and take things one step at a time
Let your anxious sellers know you're pulling out the big guns
Visually compelling presentation tool offers a worthwhile publishing alternative for those who used PointDrive
Help make your clients' little country farm dream come true
EQ is crucial in being authentic with clients