The Everywhere Real Estate plan also sets up an agent's Google My Business Profile, another critical facet of online marketing that can challenge smaller teams and new agents
Success in real estate is inevitable if you consistently implement the right strategies. It may not happen overnight, but it will happen
Opinion
Check out some of the famous family’s most iconic homes, along with some of their newer real estate purchases, and consider the way their homes reflect their changing brands and lifestyles
What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful
Opinion
This week, Byron Lazine and Nicole White discuss NAR chief economist Lawrence Yun's recent testimony to Congress and 2022's biggest residential real estate transactions (so far)
The guide will wrap specific branding aspects and language about the brokerage around copy on best practices for buying and selling. It will cover essential aspects of the transaction process
The very idea of a franchise is rooted in leveraging corporate-supplied marketing messages, and offices are under strict watch to ensure they're on track
Opinion
It’s time to get back to what we do best: Getting those listings noticed
Opinion
Short on time for reading? Check out this cheat sheet for the best real estate reads for your business and get inspired in a flash
Opinion
Even if they're discouraged, you can help your potential homebuyers manage their expectations and reboot their home search
Opinion
If the market shift has stalled out your CRM, it may be time to reset. Not sure where to start? We are here to diagnose and cure your CRM woes
Opinion
A new policy by Northwest MLS offers a glimpse of changes that could make commissions easier to negotiate and more transparent
It's time to dust off your mail lists and hope your graphic designer didn't take their Photoshop skills on the road to become a #vanlife influencer
Opinion
This week, Byron Lazine and Nicole White discuss a downturn in homebuilder sentiment and truths agents should acknowledge in a market shift
Opinion
Is it possible something as insignificant as one more activity could be the difference between having an average business and an extremely successful business?
Opinion
Ensure your property websites are ADA compliant and fully accessible to visually impaired individuals. Demonstrating website accessibility communicates to everyone that they are valued