Catch up on the most-read stories of the week, as determined by Inman readers. Here's Inman Top 5 for Sept. 9-15, 2022
You may think of it exclusively in terms of its pre-listing potential, but professional photography or videography could be a lifesaver for your clients in the years to come
Keep the leads pouring in and your business thriving with multiple streams of lead generation
This is where market psychology and behavioral finance gets interesting. Eric Forney of Livian shares this week's market insights and says it time to focus on what counts
This week the spotlight shines on second-generation Beverly Hills broker Michael Nourmand of Nourmand & Associates
A market shift doesn't have to be bad news for your real estate business. Pivot now and you'll see great results from a more balanced approach
Opinion
Be able to see the big picture, but don’t lose sight of the details — they matter, too, The Agency founder says
Whether it was billboards and shopping carts or a pricey digital marketing campaign, here's your most expensive marketing mistake
Avoid canceled contracts by addressing possible reasons buyers back out ahead of time
Although houses and their inhabitants have changed greatly over time, kitchens and bathrooms arguably show the most innovations and adaptations
If you met someone today, would they be able to look you up online 6 months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity
If you want to use Instagram to promote one of your upcoming events, you need to take it seriously. These 3 critical elements help ensure your event is a smash hit
There are many reasons a past client or current friend may not reach out to you as their real estate agent. Don't take it personally
Chicago real estate agent and podcast host Dave Nimick found out that the service you provide makes the difference, no matter what happens in the market
A service-oriented approach leaves you and your clients feeling better about every interaction. Coach Darryl Davis offers 9 strategies for reaching out in a positive, authentic way
Regardless of market conditions, listings are an essential component of a successful real estate business. Here's how to locate them