Whether they’re ready to spend their quarantine savings or are restarting an abandoned home search, here’s how to talk to these eager buyers
From lack of optimization on MLS platforms to difficulties in adopting new tech, here are all the problem areas our readers shared with us this past week
Cutting off a client can seem counterintuitive, but certain circumstances can make it seem like the only option. Here are some red flags that may warrant firing a client, and a few ways to go about it
A well-maintained landscape and attractive exterior are key to capturing a potential buyer's attention right from the start. Here are a few ways to boost your listing's curb appeal and make a stellar first impression
A well-designed, organized and cheerful laundry room or "clothing care center," no matter where it's located in a home, is definitely a fantastic selling point. Here are a few features agents should learn about
Finding efficiencies wherever you can will help you work smarter, not harder. Here are 11 must-try apps that'll save you time, put you in control and keep you organized wherever you go
Catch up quickly on the biggest stories of the week, as determined by Inman website visitors. Here's the Inman Top 5 for the week
Opinion
As real estate professionals, we should be finding ways to be good neighbors to our clients and to the earth that surrounds and sustains us and our businesses. Here's what you can do to help
Opinion
This week, Byron Lazine and Nicole White discuss a growing number of sellers who use spy cams during showings, the slowing down of bidding wars, and Liz Vaynerchuk-Novello’s simple strategy that makes a big difference
Opinion
It's fully understandable that teams in Connecticut are frustrated at impending changes that could cost them money and branding. However, if regulation happened nationwide, some commonality from state to state could be a welcome change
From researching your target audience to utilizing a robust mix of tools and creative content, developing a thoughtful marketing campaign will ensure your brand stands out from the rest
After learning all the technical skills needed for the job, leadership and hard work are essential to success in this industry. These tips will help new (and seasoned) agents become natural leaders
Reviews can truly be the currency of your business. Here's how you can create a positive experience for all of your clients — and stand out with your customer service
Opinion
When you try to be 'everything,' you make it almost impossible for prospective clients to see your value. And if they don't see your value, they will seek out an agent who can present clear value
August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here's how
A lot of real estate professionals have heard of Google Analytics — but few really use this powerful tool to grow their audiences. Here are the top stats you need to focus on