Why the two 'bombshell lawsuits' will probably be duds
Opinion
The certification of the class in Sitzer/Burnett v. NAR is only an initial procedural step and there are serious issues with the plaintiff’s complaint. Still, however, the industry needs to proactively address the underlying issues regarding agent compensation
by Bernice Ross May 4
Win or lose, how to manage your client’s expectations
Opinion
The complexity of the current real estate market means that client relationships can sour quickly. That's why it's vital to set appropriate expectations upfront
by Jenny Usaj May 4
5 signs your current brokerage is no longer for you
Opinion
A vibrant culture, unlimited growth opportunities, dynamic leadership, superior support and a sound financial package should all be in place so you can become all you were made to be
by Carl Medford May 4
The worst false promises higher-ups made to readers: Pulse
People aren't always what they seem, and when trying to recruit talent, all sorts of 'guarantees' can come out. That's why we asked: What's the worst false promise a higher up made to you? Here's what you had to say
by Inman May 4
Yes, we can change how commissions are paid
Opinion
Rules can and should be changed starting with the way buyer’s agents are paid. Trying to preserve the system at all costs doesn’t make sense
by Teresa Boardman May 4
Real estate isn't a piece of cake. So why are we selling that lie?
Opinion
If we want to be seen as ethical, honorable, valuable professionals — we need to earn it. Think more accurate messaging, stop the false 'quick and easy' sales pitches, and leave cake to bakeries
5 secrets to stress-free leadership
Opinion
There's a lot we can learn from the ancient stoics in order to have a more fulfilling life. Let these tips lead you to contentment and higher performance
by Chris Pollinger May 3
Inflation woes? 5 tips for adjusting your budget for today’s higher prices
When you start looking at your expenses, you’ll probably find that there are plenty of places where you can cut enough costs to make up for some of the higher prices you may be seeing now
by Christy Murdock May 2
Repeat customers on lock! How this agent achieves a 99.7% repeat client rate
Opinion
If you’re looking for consistent growth in your business, make sure you are devoting time and effort to the people who already know, like and trust you. These relationships are the seeds for future growth
by Jimmy Burgess May 1
Kindness, trust and collaboration: Sherry Chris on ERA as it turns 50
Realogy Expansion Brands CEO Sherry Chris reflects on ERA Real Estate's 50th anniversary and shares the 3 keys to creating a brand that thrives
by Marian McPherson Apr 29
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Opinion
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
Position yourself as knowledge broker for your clients: 2 solid methods
Opinion
Realtors create challenges for themselves when they fail to learn about their local market. Here's how mining local data can make a difference
by Tom Toole Apr 29
Own the role of producer: Video marketing with Latham Jenkins
Learn how to make your video marketing pop and create a more effective, efficient and meaningful visual story. Wyoming agent Latham Jenkins offers insights and best practices for exceptional listing videos
by Christy Murdock Apr 29
This class action lawsuit threatens all Realtors: The Real Word
Opinion
This week: Byron Lazine and Nicole White discussed a decision in the bombshell class action lawsuit against NAR and Realogy, Zillow's revised forecast and Ryan Serhant's branding advice from ICNY
by Byron Lazine Apr 29
Broker Spotlight: Alyssa Brody, Development Marketing Team
Alyssa Brody and her brokerage, DMT, employ innovative processes centered on real-time data to create advanced algorithms that elevate the consumer journey, optimize engagement and increase sales conversion
by Christy Murdock Apr 28
5 can't-miss takeaways for brokers from ICNY
Opinion
This summer’s hot item is helping your brokerage make it through this scorching market with energy to burn. To help, here are five of last week's most compelling insights for brokers from ICNY
by Rachael Hite Apr 28