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3 tips for navigating the expanding short-term rental real estate niche
3 tips for navigating the expanding short-term rental real estate niche
There is a movement across America in city governance, municipalities, townships, homeowners associations, condo associations — in fact, anywhere that can impose legislation and regulation — and it's growing. This expansion impacts second-home bu...
How to build a luxury business using technology and social media: Watch the video
How to build a luxury business using technology and social media: Watch the video
Mauricio Umansky, CEO of L.A. luxury brokerage The Agency, prides himself on his ability to stay involved in and facilitate all aspects of his team, from in-office collaboration to creative marketing and sales techniques. He’s constantly innova...
Susana Murphy on one major improvement -- incorporating live-answer phone system
Susana Murphy on one major improvement -- incorporating live-answer phone system
Susana Murphy, founder of Alante Real Estate, talks about how technology levels the playing field and why waiting to be a star in one man's real estate production keeps her up at night ......
What are you contributing to the real estate ecosystem?
What are you contributing to the real estate ecosystem?
If you attended Real Estate Connect NYC in January, then you heard Joanna Lord speak, and if you were like me, you were blown away. Lord gave us a lot of food for thought during her presentation, including the notion of "contributing to your ecosyste...
Swipe embraces visual media trends to create a new breed of home search
Swipe embraces visual media trends to create a new breed of home search
Yesterday, I discussed in some verbosity Doorsteps, a Web-based homebuyer education platform that allows agents to virtually assist new buyers. Well, the company has an app, too, called Swipe ......
Kevin Hincker: 'The industry is currently dependent on a single technology -- one invented 2,000 years ago'
Kevin Hincker: 'The industry is currently dependent on a single technology -- one invented 2,000 years ago'
"I'm referring, of course, to paper," says the NuOffer chief technology officer and co-founder. "We lose sight of the fact that paper, and the transmission of data through its agency, is a technological marvel. So do I think technology can change the...
10 free places to promote your real estate content
10 free places to promote your real estate content
Writing content for your blog is just the first step in driving traffic and leads to your real estate website. Without great content promotion, you could be writing for no reason. ......
MLS systems: the best, and all the rest
MLS systems: the best, and all the rest
A multiple listing service system offered by Black Knight Financial Services has snagged the highest satisfaction ratings for the third year in a row in an annual survey of MLS executives by real estate consulting firm Clareity Consulting. Among the ...
Brokers facing tough choices when portals raise prices for 'featured' listings
Brokers facing tough choices when portals raise prices for 'featured' listings
When Zillow told New York City-based brokerage CORE in December that the price of “featuring” its listings on the portal in 2015 would be four times what it paid in 2014, the company decided to cancel its ad spend. Instead ......
Ann Bailey a leader in more ways than one
Ann Bailey a leader in more ways than one
Ann Bailey has a 20-year history as an admired industry leader helping brokers, franchises and online companies develop and perfect their strategies and execute better. She came up through the MLS side of the business and continues to lead the ......
3-D virtual tours of multifloor homes just got a whole lot easier
3-D virtual tours of multifloor homes just got a whole lot easier
3-D virtual tour provider Matterport has added new features to its interactive online models that allow prospective buyers to more easily navigate and visualize homes with multiple floors. The enhancements represent one of the latest advancements in ...
4 ways to brand yourself to attract more real estate business
4 ways to brand yourself to attract more real estate business
Pepsi or Coke? It's one of the greatest rivalries in beverage history! Whether it's soft drinks, shampoo or clothing — we all have our favorite brands, and we stick to them. According to "Retention Science," brand loyalty "has very little to do wit...
Relying on your brokerage for lead generation? You're doing it wrong
Relying on your brokerage for lead generation? You're doing it wrong
Every time I hear about lead generation, I want to throw up. Let's be honest: Lead generation is not the next big thing in this business ......
How this Zillow Premier Agent made $10 million
How this Zillow Premier Agent made $10 million
Gordon Stephenson is a Zillow Premier agent. Through his association with Zillow he has accumulated approximately $10 million in wealth. According to his profile on Zillow, he had 23 home sales in the last 12 months. He is a small ......
Realtor.com grows New York City footprint
Realtor.com grows New York City footprint
Realtor.com’s listing database in the Big Apple is getting thousands of new listings thanks to new agreements with five brokerages and listing syndication platform RealPlus. In addition to securing listings from Bond New York, Brown Harris S...
Zillow program could help more agents track their listings online
Zillow program could help more agents track their listings online
Zillow is providing another perk to real estate brokers and multiple listing services who send listings data directly to the popular website — the ability to analyze metrics around listing performance using their reporting solution of choice. T...
Greg Fox: 'The 2 percent keeps me up at night'
Greg Fox: 'The 2 percent keeps me up at night'
The broker-owner at Better Homes and Gardens Real Estate Alliance talks about rebranding a business and which 2 percent keeps him up at night ......
"I would be shocked if Redfin ever became a completely traditional company."
Trevor Smith Redfin has risen: Still an industry disrupter?
