Many agents have gathered in online forums to criticize the mailers as ‘unethical.’ But Homes.com’s parent company says most agents are fine with them
By using master, meta- and mega-prompts, Bernice Ross writes, you can take the guesswork out of AI, and start building repeatable systems that make your business run smoother
Trainer Terry LeClair shares how these 4 internal forces create the foundation for success not only in real estate sales, but in life
A New York homeowner claimed text messages sent by an associate KW broker amounted to an ‘invasion of her privacy.' She has now dropped her case
Flex Listings provide a functioning model that restores transparency, preserves cooperation, and gives sellers and buyers control, clarity and access, Eric Bramlett writes
While you were short on details, you said that you've changed the way you talk with your seller clients about their options in light of the private listings debate
High-net-worth consumers are still purchasing houses as they seek strategic investments and relative safety amid tumultuous times
Adapting to market changes and creating options for clients allows real estate agents to stay relevant and engaged no matter what shifts may occur, Century 21 CEO Mike Miedler writes
A signed agreement doesn't hold a buyer hostage; it’s a tool that explains your duties and obligations to them. Broker Holly Brink tells you how to position it with confidence and clarity
A wave of experienced real estate agents is stepping out of production. What does that mean for younger agents, and how can they take advantage of the opportunity?
Tired of your marketing being controlled by industry gatekeepers? By becoming a specialist, broker and attorney Greg Hague writes, you can create a gate of your own
Zenlist is a mobile-first app that enables agents and homebuyers to search properties together. Zenlist has more than 35K users and multiple brokerage and MLS partnerships
Century 21 CEO Mike Miedler knows recruiting and retaining agents is a big concern for brokers. Next month, he’ll roll out a competition focused on bringing more agents and companies in-house
From vibes to social proof and more, brokerage founder Oliver Graf shares the strategies that help your next client find you and embrace the service you provide
SEO isn’t just about websites anymore. Here’s how real estate pros can optimize Reels, captions and AI tools to drive traffic
Ditch the dead weight, lean into strategies that deliver and ensure every effort you make moves you toward a conversation that counts, Jimmy Burgess writes